Mitsubishi Motors Malaysia Archives

Mitsubishi Motors Malaysia helps improve quality of life for Orang Asli

Mitsubishi Motors Malaysia (MMM) has a long history of being a good corporate citizen, having contributed in various ways to different communities. The latest initiative is the donation of high-power solar systems to the Orang Asli community. This will provide electricity to them which can improve the quality of their lives.

The solar systems, which will be used at the Orang Asli’s Rumah Adat (shared community space), were donated through Global Peace Foundation, a non-profit non-government organization with a mission to build resilient and cohesive Orang Asli communities.

Lack of access to grid electricity in Orang Asli’s houses and community spaces brings health risks, expensive energy expenses, and environmental impact. To have light after dark, bonfires are frequently created by burning dried palm fruits but these generate a lot of smoke that causes cough and watery eyes among the villagers, and is unhealthy for children especially.

In addition, houses and community spaces are built from resources in the forest such as bamboo wood and additional items such as zinc and PVC. Some of these materials are flammable, making it dangerous to use fire as the source of light.

Some Orang Asli families also rely on disposable energy such as petrol to run generators and batteries to power more than just lights. The petrol, apart from being added cost, can also be hazardous to store.

Children would also have difficulty studying at night with no light or poor light, and activities are limited. By having more and better lighting, there can be more productive hours in the evening for house chores. The electricity from the solar systems can also be used for freezers and for charging mobilephones and other electrical equipment.

“As part of Malaysian society, we want to see Malaysians even the indigenous community live a better life. With high-power solar systems, we will be providing the Orang Asli community access to affordable and renewable energy that enhances productivity- allowing community projects to continue even after dark, minimizing health and environmental impact from non-renewable energy, lessen environmental pollution, and lastly reducing energy expenditure from buying expensive energy sources that are not sustainable,” said Arba Rahman, Senior Vice-President of Mitsubishi Motors Malaysia.

“This effort is together with Mitsubishi Motors Corporation global CSR program ‘STEP to the future’ which focuses on four main themes, standing for the first letters of Society, Traffic safety, Environment, and People. At MMM, we are focused to benefit the society through emphasis on the Environment and People, to create a better society where people can hope for a better future,” he added.

To know more about Mitsubishi Motors products and services in Malaysia, visit www.mitsubishi-motors.com.my.

Mitsubishi sales continue to grow in spite of market challenges

In spite of the effects of the COVID-19 pandemic, Mitsubishi Motors Malaysia (MMM) was able to achieve a higher sales volume during it its last financial year (FY21: April 2021 – March 2022). The total volume of 19,217 units was a 66% increase compared to the volume sold in the same period when the Total Industry Volume of the Malaysian market declined by 6.7%. This achievement put the company comfortably in the top 3 spots of the non-national automotive category.

The Triton pick-up truck was the bestseller for the brand with 9,420 units sold in FY21, which was a 24% increase compared to FY20. Its popularity among Malaysians was evident as it maintained a market share of around 21.4%.

The XPANDER was also a strong seller and the dominant model in the non-national MPV segment. 9,065 units of the locally-assembled 7-seater were sold, accounting for 47.2% to the company’s overall total sales.

*Volumes shown are for calendar year (January- December). Data for 2022 from January to March. Data source: MAA monthly reports.*

“In general, the past 2 years have been tough on the automotive industry, not only with the rising cases of Omicron COVID-19 but floods that affected the Klang Valley and East Coast region, as well as parts or chips shortage. There were many hurdles for the industry to overcome, thus for our sales performance to grow is a significant triumph for us. We take this chance to thank the Malaysian government for initiating and extending the SST exemption these last couple of years. With this, our customers could enjoy extra savings while it also gives us the time to fulfil all booking orders made,” said Shinya Ikeda, CEO of Mitsubishi Motors Malaysia.

“The company will continue to charge forward with strong momentum for 2022. We are aware that a large number of our customers aim to purchase their cars before the SST exemption expires by end of June. We are continuing our best efforts to meet the booking numbers, and we have already increased our production capacity while maintaining a high level of product quality. Our customers are the ones that put us here, thus providing them with utmost convenience and confidence towards the brand is our utmost priority,” he added.

The Mitsubishi Motors network consists of 54 showrooms (out of which 49 are 3S Centres) and 55 service outlets throughout Malaysia. In East Malaysia, there are 14 showrooms (7 in Sarawak and 7 in Sabah). The present range consists of the Triton which is imported as a CBU (Completely Built-Up) model from Thailand, and the XPANDER MPV which is assembled locally.

To know more about Mitsubishi models in Malaysia and to locate a showroom, visit www.mitsubishi-motors.com.my.

Mitsubishi Motors Malaysia reports 91% increase in sales for 2021

Growing popularity for the Mitsubishi Triton and XPANDER saw the total sales volume of Mitsubishi Motors Malaysia (MMM) increasing in 2021. The company today announced that 17,489 vehicles from January to December 2021, a 91% increase compared to the same period in 2020.

With 7,397 units delivered nationwide, the XPANDER MPV had its best sales performance since being launched. This volume also made it the best-selling 7-seater Japanese crossover in Malaysia. The model is assembled locally at the DRB-HICOM manufacturing complex in Pekan, Pahang.

“We are pleased that XPANDER has enjoyed strong sales performance thanks to the extension of the tax-free incentive period. This decision by the Malaysian government has certainly helped the industry to sustain itself during this challenging phase. At Mitsubishi Motors, we have now progressed to increase our production volume for XPANDER, to cater for higher production capacity, and to fulfill all booking demands,” said Shinya Ikeda, CEO of Mitsubishi Motors Malaysia.

The Triton, currently in its fifth generation, also continued to be among the more popular pick-up trucks in the country. In spite of the challenging market conditions, MMM’s dealers delivered 9,268 units in Peninsular and East Malaysia in 2021, 34% more than in 2020.

“The continued growth of Mitsubishi Motors market compared to last year is a sign that we are steadily moving towards recovery. As we look forward to advancing and progressing into 2022, we have heard every customer’s feedback regarding our products and services, and we will continue to improve for an ownership experience of the highest standard,” he added.

*Owners of flood-damaged vehicles can obtain assistance from authorised Mitsubishi Motors Malaysia dealers nationwide.*

Support for Mitsubishi owners
Mr. Ikeda also said that MMM is offering support to Mitsubishi owners whose vehicles were damaged by the floods. “We would like to take this opportunity to extend our heartfelt sympathy to all who were affected by the recent flood incidents. We are here to support them, and they can get assistance by contacting our Customer Careline,” he said.

MMM is offering a 30% discount on Mitsubishi genuine spare parts and a 50% discount on labour costs (for flood-damaged vehicles serviced at authorised Mitsubishi Motors dealerships) until January 20, 2022. In addition, the company will also support owners by offering free towing service. All customers need to do is to contact Mitsubishi Assist 24Hrs customer careline (MA24) at 1-800-88-2166 to request for this service. Mitsubishi owners who arrange for their vehicle towing, without the assistance of MA24 and insurance coverage, are also entitled to rebates worth up to RM300.

To locate an authorised Mitsubishi Motors dealer in Malaysia, visit www.mitsubishi-motors.com.my.

Mitsubishi Motors Malaysia offers free/subsidised towing services to vehicle owners affected by floods

Although the Mitsubishi Triton truck, XPANDER MPV and Outlander SUV have more ground clearance and can cross flooded stretches of road without much problem, the recent floods in many parts of the country have been extremely severe. In many areas, the water level has been so high that vehicles have been almost fully submerged. There’s no way that any vehicle can escape from damage in such an extreme condition and for owners, there will be an expensive repair bill.

To help ease this unexpected expense (especially at a time when many are facing financial challenges), Mitsubishi Motors Malaysia (MMM) has a flood relief program for Mitsubishi owners in Kuala Lumpur, Selangor, and Pahang who have suffered vehicle damage due to the floods.

Discounts on parts and labour
Under the program, Mitsubishi vehicle owners (who purchased their vehicles from authorised Mitsubishi Motors dealers) will be given a 30% discount on Mitsubishi genuine parts and a 50% discount on labour costs for all repair work done on flood-damaged vehicles at authorised Mitsubishi Motors service centres. This offer available until January 20, 2022.

Free or subsidised towing services
In addition, MMM will also support Mitsubishi owners by offering free towing services. All the owners need to do is to contact Mitsubishi Assist 24Hrs customer careline (MA24) at 1-800-88-2166 to request this service which will bring their vehicle to the nearest authorised Mitsubishi Motors service centre. In the event that they do not use MA24 and do not have insurance coverage for towing there vehicle to the nearest authorised service centre, they can still apply for rebates worth up to RM300. However, they are required to lodge a police report concerning the vehicle being caught n a flood.

“Our thoughts are with Malaysians impacted by the aftermath of the flash floods tragedy. All of our service staff and authorized dealers are ready to assist our Mitsubishi owners with their affected vehicles. We hope that this flood relief program will help ease the burden of our customers going through this difficult time,” said Shinya Ikeda, CEO of Mitsubishi Motors Malaysia.

Although Mitsubishi vehicles have high ground clearance which enables them to cross flooded roads and rough terrain, the recent floods were severe and many vehicles were damaged by water reaching above the window level.

For further information on the flood relief program, call MMM’s Customer Careline at 1-800-18-8161. To locate an authorised Mitsubishi Motors dealership, click here: www.mitsubishi-motors.com.my/service-locator/ .

Mitsubishi Motors Malaysia offers 1-hour test-drives without salesman being present

Are you one of those who prefers to be alone at the wheel when test-driving a vehicle? Some people are like that and dislike having a salesman accompany them, sometimes being distracting as they keep talking about the features of the model. But for virtually all companies, that would be an understandable policy – after all, a stranger is taking their property out for a drive and all they have are some of his personal details.

Furthermore, in these pandemic times, customers may also be uncomfortable having a stranger in the vehicle with them, even if everyone follows SOPs.

For Klang Valley customers
Mitsubishi Motors Malaysia (MMM) understands such feelings and now offers the option of an unaccompanied test-drive for customers in the Klang Valley. This option is for the popular Triton Athlete pick-up truck and the XPANDER 7-seater MPV. Of course, if they wish, the salesman can also be present and explain the many features in the vehicles so they can enjoy it more on their drive.

To request for a test-drive, customers should visit MMM’s official website at www.mitsubishi-motors.com.my/testdrive2u/ and fill out the form online. Upon receiving the request, an authorized Mitsubishi Motors dealer nearest to them will make contact to verify and confirm the appointment. Arrangements will then be made to deliver the test-drive vehicle to the customer’s preferred location for the test-drive which can be up to an hour long.

Fully sanitized vehicles for peace of mind
MMM assures customers that every test-drive is properly sanitized, especially at all touchpoints, for their safety and peace of mind. Product information will also be provided to ensure that the customer can operate the various systems, especially those which enhance comfort or add convenience. Needless to say, the customer should have a valid driving licence to drive on public roads.

For example, in both models, there’s seamless connectivity for compatible smartphones with Apple CarPlay and Android Auto to put favourite apps in the infotainment system. This means the driver can use those apps right from the dashboard and in some cases, voice commands also provide handsfree operation.

“As the nation moves towards the endemic era, living with COVID-19 and SOPs are the New Normal challenges that we need to adapt to. As a company, we adapt our business primarily to keep our customers safe. Hence we offer the unaccompanied test-drive option for a peace-of-mind shopping experience. This option will allow our customers to experience the Mitsubishi cars on their terms with limited contact,” said Shinya Ikeda, CEO of Mitsubishi Motors Malaysia.

“Shopping for a new vehicle present day is different than it was before the pandemic. At Mitsubishi Motors, we saw this as an opportunity to improve our customer’s experience and convenience. Through our Mitsubishi Online Showroom, customers can now learn about Mitsubishi vehicles, and they only need to fill up a form to schedule an appointment with our authorized dealers. We will then take care of the rest of the process right to delivering the Mitsubishi vehicle to customer’s doorstep,” Mr. Ikeda added.

For those who already own a Mitsubishi vehicle, using the MITSUBISHI CONNECT MY mobile app makes it easy to schedule a service appointment. They can also obtain assistance by calling MMM’s Customer Careline at 1800 18 8161.

New Mitsubishi Motors dealership opens in Kota Damansara, Selangor

Car-buyers and Mitsubishi owners in the Klang Valley, specifically the Kota Damansara area, now have a new Mitsubishi 3S centre to serve then. Authorized dealer Millennium Autohaus Sdn Bhd recently opened a new 3S Centre which will offer sales, aftersales services and spare parts in the growing township. The new outlet joins the Mitsubishi Motors network which now numbers 15 throughout Malaysia.

The facility, which is easily accessible via the NKVE Highway, has a built-up area of 12,370 square feet. As a 3S centre, all services are on one site, so it is convenient for both customers and owners. For those interested in buying a new Mitsubishi vehicle, there is a spacious showroom to view the latest models while, for owners, the fully-equipped service centre has 5 bays for efficient daily throughput.

“Congratulations to Millennium Autohaus for opening a Mitsubishi Motors showroom here in the Klang Valley. As business operations have restored nationwide, Mitsubishi Motors is placing a lot of emphasis on enhancing our network development such as establishing more dealerships and upgrading our facility, as well as digitally advancing our platforms to provide our customers with the best shopping experience,” said Shinya Ikeda, CEO of Mitsubishi Motors Malaysia.

“MMM achieved a new record in October with 2,041 units of Mitsubishi Motors vehicles sold. We are appreciative of the government’s effort to extend the sales tax exemption until June 2022. This move will certainly help more Malaysians to purchase cars with extra savings and, at the same time, boost the nation’s economy through the automotive sector. We would also like to thank our customers for their great support and patience towards the Mitsubishi Motors brand. We will continue to enrich our customer’s touchpoints, providing them with more convenience and only the best,” he added.

*The Triton pick-up and XPANDER MPV (below) are popular Mitsubishi models available at every authorised dealership.*

Shinya Ikeda appointed new CEO of Mitsubishi Motors Malaysia

Shinya Ikeda has been appointed to the position of Chief Executive Officer of Mitsubishi Motors Malaysia (MMM), taking over from Tomoyuki Shinnishi who returns to a new role at the Mitsubishi Corporation headquarters in Japan. Prior to this new role, Mr. Ikeda was General Manager in Mitsubishi Corporation’s automotive business field since 2019. He is, however, no stranger to Malaysia as he served as its Chief Financial Officer and General Manager of MMM between 2009 and 2012.

Mr. Ikeda started his career in Japan in 1995 and joined Mitsubishi Corporation in 2008. His first assignment was to manage the automotive business investment in Malaysia. He has since held various leadership roles and has been involved in automotive and finance businesses within Mitsubishi Corporation and other markets such as Japan, Indonesia, Russia, and Germany.

*With Mitsubishi Motors having a focus on the ASEAN region, Mr. Ikeda will be guiding MMM in growing the brand’s presence further in Malaysia.*

“I am excited to join Mitsubishi Motors Malaysia’s team. The company has grown from strength to strength and has now become one of the nation’s leading automotive brands. As announced in the Mitsubishi Motors Corporation Mid-Term Business Plan last year, MMC will continue to focus on the ASEAN market and particularly Malaysia as the country is one of the most important markets in the world to expand the Mitsubishi brand presence. I look forward to working with the team to contribute with the knowledge and experience that I’ve had. I am also happy to be back in Malaysia as the country is home to various diversified food and culture and also people with enormous talent and potential,” said Mr. Ikeda.

Mr. Shinnishi, who joined MMM in 2016, has taken the company further during his 5-year tenure. In that time, the company introduced new models such as the new Triton and XPANDER 7-seater MPV, the latter being assembled locally in Pahang. Though its range is not large, MMM has the best-selling non-national MPV and the Mitsubishi Motors is also among the country’s top three non-national brands.

During Mr. Shinnishi’s tenure leading Mitsubishi Motors Malaysia, the company launched the new Triton (that’s him in the picture) which has been among the more popular pick-ups in the market. It also began local assembly of the XPANDER MPV (below) which is presently the bestselling non-national MPV.

To know more about Mitsubishi Motors products and services in Malaysia, visit www.mitsubishi-motors.com.my.

Mitsubishi Motors Malaysia donates Mitsubishi Triton to the Dignity Farm School in Bentong, Pahang

Although many companies have focussed their CSR (corporate social responsibility) efforts on providing help to those affected by the COVID-19 pandemic, there are still many sections of society which need help, especially the under-privileged urban poor.

Recently, Mitsubishi Motors Malaysia (MMM) offered such help in the form of a Mitsubishi Triton 4×4 truck to the Dignity Farm School in Bentong, Pahang which is a one-stop holistic and community learning centre.

It will be used for the farm’s daily operations, and to provide transport for the Orang Asli to schools where they are given transformative youth education programs grounded in community building, natural agriculture, and skills development.

Helping underprivileged and indigenous community
The Triton was handed over earlier this month by MMM’s Chief Executive Officer, Tomoyuki Shinnishi. Explaining the decision to help the Dignity Farm School, Mr. Shinnishi said: “In line with the Malaysian government’s efforts to reopen schools soon with tightened and updated standard operating procedures to adhere to, we at Mitsubishi Motors Malaysia feel it is a strategic time post-lockdown to relook into how we can do more for the underprivileged and indigenous community in terms of education and health.”

“We are happy to work with the Dignity Farm School a place where skills and knowledge are connected and taught from a wellspring of sources and experiences, combining practical skills and theory in a farm setting. This, in return, will also prepare the underprivileged children in the future to enter an agricultural and tourism workforce requiring both innovation and manpower,” he said.

“The school is located in a remote area of Bentong where a 4×4 like the Triton is required. It has passed many endurance tests and we hope that it will assist the Dignity Farm School well in many of their adventures to come, no matter what the terrain,” added Mr. Shinnishi.

*Activities at the Dignity Farm School.*

Mitsubishi Motors CSR vision
MMM’s initiative supports the Mitsubishi Motors CSR vision for 2021 which is ‘Inspiring Lives Today for a Greater Future’. Its mission is to implement CSR activities that provide aid to support underprivileged children, and to collaborate with NGOs in promoting a sustainable economy, society, and environment.

As part of the company’s various and ongoing COVID-19 aid efforts, MMM also donated a Box of Hope containing food necessities and a bag of rice to the B40 groups in Malaysia. This effort will benefit more than 150 families across the nation.

To know more about the Triton and other Mitsubishi models available in Malaysia, visit www.mitsubishi-motors.com.my.

Your new Mitsubishi vehicle can now be delivered right to your home

As mentioned earlier by the CEO of Mitsubishi Motors Malaysia (MMM), customers can now have their new Mitsubishi vehicle delivered to their doorstep. The company’s new Home Delivery Service has been launched and is presently available within the Klang Valley region, with other regions to follow in the near future.

Only for online customers
The service is only for those customers who have booked their new vehicle (and it is registered) using the Mitsubishi Online Showroom. They need not worry about the risk of vehicle damage while being sent to their homes as it will not be driven and will be transported on a car-carrier.

From now till December 31, 2021, customers who book a Mitsubishi Triton online and after completion of registration will receive a complimentary limited edition North Face jacket. They should use the promo code 4SUREBELI when making their booking.

Another initiative for customers
The Home Delivery Service is a follow-up to MMM’s initiative to provide an online shopping facility to customers. The company was among the earliest to offer such a facility as the COVID-19 pandemic started and restrictions to movements began. With the Mitsubishi Online Showroom, customers do not need to go to the showroom to obtain more information and to view the vehicles. They can also request for a test-drive and additionally, begin the purchase process from their home or office by using Booking Assist to place a booking.

*Customers can also use Mitsubishi Motors Online to request for a test-drive and a vehicle will be brought to their home or office.*

“As Malaysia prepares to transition from the COVID-19 pandemic to the endemic phase, Mitsubishi Motors Malaysia makes an effort to ensure that our digital services are improved for customer’s safety and convenience. We want to provide an option for customers to shop online, offering something unorthodox to car ownership. We offer a one-stop digital service from viewing the car 360’ via the virtual showroom, booking a Test Drive 2U, finalizing the sales process online such as Booking, as well as Trade-In and having the new car delivered right to their doorstep,” said Tomoyuki Shinnishi, CEO of Mitsubishi Motors Malaysia.

Visit www.mitsubishi-motors.com.my to know more about Mitsubishi vehicles and the locations of dealers nationwide.

Mitsubishi Triton sales surge to historic high in Malaysia

After the long period of inactivity due to the Movement Control Order (MCO) lockdowns for over 2 months, the auto industry is quickly revving up again. Customers are visiting showrooms and the backlog of orders is quickly being fulfilled. For Mitsubishi Motors Malaysia (MMM), there has been a steady surge which led to a historic sales achievement in the month of September 2021.

During the first full month of business since the government permitted businesses to resume in mid-August, MMM delivered 1,521 units of its most popular model, the Triton. This volume also gave it the highest market share of 34% within the pick-up segment for September.

Brand among top 3 in non-national segment
In comparison to 2020, the volume of Triton sales increased by 5.1% within the first half of company’s Financial Year 2021 (April – September 2021), while the overall sales volume saw positive growth with a total of 6,907 vehicles delivered. This raised Mitsubishi Motors market share from 1.7% (April – September 2020) to 3.9% (April-September 2021), maintaining the brand’s position among the top 3 non-national brands in Malaysia.

XPANDER MPV bookings close to 13,000
Besides the Triton, the XPANDER MPV has also been growing in popularity. It’s unfortunate that, like a number of the latest models, it was introduced during a period when the pandemic restricted movements. Now, as the situation eases, it is clear that the model has strong appeal as it is the best-selling non-national MPV with close to 13,000 bookings since launch in November 2020. To date, MMM has delivered 5,756 units of the model, assembled in Pahang, to new owners around the country.

*The XPANDER is priced from RM92,263 in Peninsular Malaysia (without insurance). As it is assembled in Malaysia, it is given 100% exemption of sales tax until the end of 2021.*

“After a few months of the challenging market situation due to the COVID-19 pandemic and lockdowns, the team at Mitsubishi Motors Malaysia is working with our best efforts to improve production, delivery timing, and to recover from backlog orders fulfilment for the XPANDER and Triton. We would also like to thank our customers who have shown us support and have been patient with us. As the nation moves towards the endemic era and with the resumption of the automotive supply chain and showrooms opening, we are confident for optimistic sales numbers over the second half of our Financial Year,” said Tomoyuki Shinnishi, CEO of Mitsubishi Moors Malaysia.

Home Delivery Service soon
“In addition, we are continuously looking to improve and introduce new digital services. Soon, we will be announcing a Home Delivery Service for customers who have purchased a Mitsubishi vehicle to have their brand new car delivered to their doorstep. This is to ease customer’s convenience in shopping using Mitsubishi Online Showroom. We are also working very closely with our dealerships to ensure full SOPs are in compliance and only fully vaccinated staff are allowed to be on duty and serve customers,” he added.

To know more about Mitsubishi Motors models available in Malaysia and to locate a showroom for viewing and test-drives, visit www.mitsubishu-motors.com.my.

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