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Mercedes-Benz

Today, Mercedes-Benz has a range of compact models in its range but this was not the case before 1997 when the smallest model was the C-Class W201 (known as 190 E earlier). However, the German carmaker did plan to have a car smaller than the C-Class and had been thinking about it on and off from the early 1980s.

While the world was excited at seeing the completely new ‘baby Benz’ in 1982, a small group of engineers was busy preparing a presentation for a model that was even smaller. It was a ‘city car’ concept which would have front-wheel-drive, two seats, sliding doors and large windows for an optimum all-round view.

Many believe this to be the starting point for the first A-Class and the idea of a mini vehicle had stimulated the designers to think of new approaches. However, that proposal never went very far as it was not easy to meet the high safety standards that must be in every vehicle with the Stuttgart Star. The technology available then made it almost impossible to design a car so small which could provide high levels of impact protection.

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The COVID-19 pandemic over the past two years brought industries to a standstill in 2020 as lockdowns were initiated in many countries. Then, as things seemed to get better in 2021, a global shortage of microprocessors (as well as other parts) slowed production, especially of motor vehicles.

Nevertheless, in spite of having tough challenges to overcome and growing waiting lists of customers, the leading automotive brands still saw their brand values rise in 2021. In the Best Global Brands 2022 listing released by US brand consultancy Interbrand, the top 10 brand leaders in the auto sector remained largely unchanged, with increased values last year.

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At this year’s final round of the ‘League of Legends’ World Championship (a multiplayer online videogame) this weekend in San Francisco, Mercedes‑Benz will present details of its purely virtual showcar for the first time. Known as the Mercedes‑Benz Project SMNR (Summoner), the design of a sculptural two-seater coupe is characterized by its semi-transparent materiality.

Mercedes‑Benz will be the central part of the Riot Games Fan Village in San Francisco with the Mercedes‑EQ House. On an area of 250 square metres, the German carmaker will not only provide exclusive insights into the world of Mercedes‑Benz but also have the EQS SUV alongside the virtual showcar and the Championship Ring.

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Apple Music’s Spatial Audio with support for Dolby Atmos is now available as a native experience in Mercedes‑Benz vehicles for the first time, providing occupants with a fully immersive listening experience of studio-quality sound said to be better than in any concert hall.

The limited edition Mercedes‑Maybach by Virgil Abloh was one of the first cars in the world — and the first model in the Mercedes‑Benz line-up — to offer this superior, multi-dimensional soundscape powered by the Burmester high-end 4D sound system. Apple Music with Spatial Audio will also be integrated through the MBUX infotainment system first in the Mercedes‑Maybach S‑Class and then the S-Class and other Mercedes-EQ models.

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Mercedes-Benz owners in Malaysia can now extend warranty coverage for their if they intend to maintain ownership for a longer period. Considering the high costs of replacement parts, this would be a pertinent move for more peace of mind.

The upgraded Extended Limited Warranty Programme from Mercedes-Benz Services Malaysia and Mercedes-Benz Malaysia is for vehicles in their fifth and sixth year. Owners can choose optional Essential or Comprehensive plans with full flexibility for a 1-year or 2-year subscription with coverage up to RM250,000 per plan.

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Although many new models are now having remote connection capabilities, Mercedes-Benz began to offer the feature – known as Mercedes me connect – in 2016, with introduction in the Malaysian market in late 2019. Initially, it was available for only a few models but older ones (up to 2002) could be connected with a Mercedes me adapter that cost RM250.

Since then, Mercedes me connect has become a standard feature on the latest models, providing owners with a constant connection to their vehicle via their smartphone and the Mercedes me app (available for Android and iOS devices). From a distance away – like inside a hotel room or home – the owner can check the current status of the vehicle as well as make service appointments.

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Minsoon has been one of the longest authorised Mercedes-Benz dealers in Malaysia, having begun its association with the German brand as far back as 1968. Just as the brand has evolved and moved upwards, so too has Minsoon and the new Minsoon Star Autohaus in Seremban, Negeri Sembilan, reflects this.

Officially opened today, the dealership’s new location at Seremban 2 has closer proximity to the existing and potential affluent residents of the town as well as those in new townships in the area. Additionally, the Autohaus is situated close to the North-South Expressway, so it is also easily accessible by Mercedes-Benz owners who may be passing by.

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BHPetrol

Six months after introducing the latest generation of the Mercedes-Benz C-Class (W206), Mercedes-Benz Malaysia (MBM) has launched the locally-assembled version. As with other models assembled in Malaysia, the new C-Class comes from the brand’s facility in Pekan, Pahang.

Two versions of the sedan are offered – the C200 Avantgarde priced from RM287,888 (excluding insurance) and the C300 AMG Line from RM327,888 (without insurance). Local assembly naturally saves money and unlike some cases, there doesn’t seem to be any significant difference in the features and equipment compared to the CBU versions we saw earlier.

Both models are powered by 4-cylinder turbocharged engines, the C200 having a 1.5-litre displacement and an output of 204 ps/300 Nm, while the C300’s 2-litre engine produces 258 ps/400 Nm. Both engines get additional assistance with the integrated starter generator which can add 15 kW (equivalent to 20 ps) and 200 Nm to the output for brief periods. The same 9G-TRONIC automatic transmission with 9 speeds is used to deliver power to the rear wheels.

The classic sedan form that has characterised the C-Class is maintained with a more modernised appearance that has sporty elements. The C200’s Avantgarde line features include the radiator grille design with central Mercedes star as well as elegant trim strips in high-sheen aluminium and chrome with 18-inch 5-spoke wheels.

For the C300 with AMG Line, the grille incorporates the star design in chrome. To distinguish this version are LED High Performance headlamps with Adaptive High Beam Assist, 19-inch AMG multi spoke wheels and a panoramic sunroof is standard.

The rear ends of both models are similar, but this generation has had more attention given to the tail lamp units. For the first time in a C-Class, they have a 2-piece design, with the light functions divided between the side wall and bootlid lamps.

For this new generation, the interior has influences from the latest S-Class so its image is elevated. Notable features in the cabin are the high-resolution 12.3-inch free-standing display, which makes a difference from traditional cockpits with the classic round meters. The touchscreen appears to float above the expanse of trim and is slightly tilted towards the driver for easier viewing.

The dashboard is divided into an upper and a lower section. Above the wing-like section are a trio of  flattened round vents reminiscent of aircraft engine nacelles. The tablet-like central display flows down to the centre console which has a rear padded section for the armrest and a front section in lustrous jet black, divided by a chrome insert.

As with every new Mercedes-Benz in recent times, the new C-Class comes with MBUX and includes MBUX Navigation Premium. The MBUX multimedia system has extended functions and comes with a LTE module to connect to Mercedes me, the app that allows the owner to interact with his car. Apple CarPlay and Android Auto make it possible to transfer favourite apps like Spotify or Waze onto the display screen and use them from there.

The system also has a fingerprint scanner but this is not used for security. Instead, it is used to retrieve stored profiles of different occupants (usually the driver) with regards to their personal preferences such as seat and steering adjustments, air-conditioning settings and even the ambient lighting levels.

Besides the advanced driver assistance systems to help the driver’s awareness and intervention when action is not taken to avoid an accident, there is also an emergency call (e-call) system. This will send a message to a control centre to notify of a possible accident when sensors detect a severe impact and deployment of the airbags. This could bring rescuers faster and make a difference in saving a life.

Each new C-Class comes with the URBAN GUARD vehicle protection package which is a security system for the car that can be helpful on recovering it if stolen. This makes use of the Mercedes me app and besides the usual security systems, it is also possible to deactivate the car keys preventing their use to start the engine. There is also visualisation with camera images to identify possible cause of parking damage.

For those interested in buying the new C-Class, Mercedes-Benz Financial has various financing plans starting from RM2,388 per month (for the C200). Additionally, there’s a MobilityPlus programme with a guaranteed temporary Mercedes-Benz replacement car if the car is retained by the service centre for 48 hours or more.

Motorists are always urged to use genuine or original parts for their vehicles as the consequences of using fake parts can be fatal. Fake or counterfeit parts are typically made of poorer materials with processes that may also be inferior, which is why they cost much less. Such parts may not last as long as genuine parts at best – and could even break up or fail, causing an accident or severe damage to the engine or other parts of the car.

While there are also replacements parts for many models which are not original parts (ie with the carmaker’s branding and packaging), these are not fake. They are made by other companies and while they may or may not have similar quality and performance standards as original parts, they nevertheless would still meet certain basic standards and would be safe to use.

Counterfeit parts are parts which come in packaging that is identical to the original item, in order to mislead the customers. They would not be sold by authorised parts dealers but are still available in the open market. In recent times, there has also been a growing trade online which worries carmakers such as Mercedes-Benz.

During the pandemic over the past 2 years, sellers of counterfeit parts increasingly used online platforms and social media channels to offer their fake goods. This may have contributed to the significant increase of 6% compared to the previous year (2020) where in 2021 alone, more than 1.86 million counterfeit products were seized in over 650 raids initiated by the German carmaker.

It requires much more effort for brand protection experts to research the online trade in counterfeit products. Counterfeit goods can be placed on online platforms at very short notice and sold with the support of social media. For this reason, Mercedes-Benz has further expanded its strategic and operational measures against counterfeiting in online trading.

It is not easy to know a part is not genuine just by looks. In the picture above, both wheels look similar but the one on the right is fake and stress testing showed it to be weaker. The brake pads pictured below look identical but the one of the left is actually a fake and likely to have poor stopping performance which could result in an accident.

The brand protection strategy comprises three pillars: Detect, attack and prevent. Mercedes-Benz has brand protection experts who can identify counterfeiters by checking suspicious offers on online platforms and social media or trade fairs worldwide. The monitoring focusses on components such as brake discs, wheels and body and steering parts, and rigorous action is taken when possible.

“The trading in counterfeit products on online platforms and social media is further increasing. Our brand protection experts have quickly adapted to the counterfeiting industry’s growing business model. In 2021, more than 126,000 counterfeit products were removed from online platforms,” said Renata Jungo Brungger, Member of the Board of Management of Mercedes-Benz Group AG, Integrity & Legal Affairs.

“The counterfeiting industry has organised crime structures and often generates higher profits than drug trafficking. We are working closely with authorities around the world in order to curtail these structures and combat threats to road safety,” she added. “Counterfeit products are not only illegal, they are also relevant to safety and can endanger the health of road-users.”

In many cases, organised counterfeiters have their goods produced under inhumane conditions with no regard for human rights, environmental standards and occupational safety. The global Mercedes-Benz Intellectual Property Enforcement team works closely with customs and law enforcement authorities in various countries. In addition, it regularly offers training events and information material for the preventive raising of awareness among different target groups.

Recalling a case in 2021, Lita Silje Janisch, Head of the Global IP Enforcement department at Mercedes-Benz Intellectual Property GmbH & Co. KG, said that the driver of a Mercedes-Benz car was travelling at about 130 km/h when unexpectedly, the bonnet popped open and smashed the windscreen. Fortunately, nobody was injured when this happened.

Fake brake pads are likely to have poorer performance and can mean the difference between stopping safely and having a collision.

“Upon investigation, our colleagues discovered that the driver had replaced the genuine grille with a counterfeit one ordered on the internet. It was technically faulty manufactured, and prevented the bonnet lock lever from engaging properly when closing. This shows that even more ‘decorative’ vehicle parts can be safety-relevant and you have to be very careful when replacing original parts,” she warned.

Customers and road-users can also support the prevention of product counterfeiting in their daily lives and check unusual offers very carefully. Typical indicators of counterfeit products are an extremely low price, questionable product quality, or sale via dubious online sources. It is often even possible to see from the product images or designations that the parts cannot be genuine, since Mercedes-Benz simply doesn’t manufacture such items!

It’s best to buy from authorised dealers or parts stockists when replacement parts are needed.

“It’s not always easy to spot a fake at first glance. However, there are signs that may indicate counterfeiting. In the case of an online shop, one of these may be that the seller offers a conspicuously large number of different brands, or that the prices are unusually low. One should always be wary of apparent bargains on the internet or on parts forums,” Mrs. Janisch advises.

The Mercedes-EQ sub-brand for fully electric Mercedes-Benz models was introduced in Malaysia some 4 years back, and Mercedes-Benz Malaysia (MBM) has been waiting for the right time to start its EQ offensive. That right time has come in 2022, with the government providing full duty exemption on the import and sale of battery electric vehicles (BEVs) for a few years and a bit long if they are assembled locally. Like the duty-free incentive provided by hybrids and EVs 10 years ago, the move is aimed at popularising zero emission vehicles to generate the demand which the industry needs in order to make it viable selling them.

2022 Mercedes EQ EQS450+

MBM has been ready for some time as Mercedes-Benz already has a range of Mercedes-EQ models in production which cover a range of segments, including the top end. Here, the brand is represented by the EQS, the flagship of the range. The EQS is fairly new in the Mercedes-EQ range, having been launched just a year back as the fifth model of the BEV line-up.

It’s also the first Mercedes-EQ model to be based using the Modular Electrical Architecture (MEA), internally referred to as EVA II. This is a dedicated platform and architecture for BEVs intended for use with the Mercedes-EQ models from the midrange upwards, as opposed to the MFA II platform for the compact models. The MEA platform accommodates modular battery packs and can be varied to have different wheelbases as well as use single or dual motor powertrains.

2022 Mercedes EQ EQS450+

2022 Mercedes EQ EQS450+

The EQS, like the S-Class, takes its place at the top of the Mercedes-EQ range and therefore has the prominence in its design to generate a strong presence. The designers have taken advantage of the fact that it does not have a combustion engine which, in some ways, allows new approaches to styling and modelling surfaces with ‘Sensual Purity’.

Aerodynamics have always been important in car design as this influences performance as well as noise levels. For BEVs, it is even more crucial because wind resistance has to be minimised as much as possible so that more of the available power can be used to propel the car rather than to overcome resistance. The EQS thus has carefully modelled surfaces with reduced joints and seamless transitions between panels in its coupe-like silhouette. Unique in this segment is the cab-forward design: the overhangs and the front-end assembly are short, the rear is smoothly rounded.

With a lot of meticulous detail work, the aerodynamicists in close cooperation with the designers were able to achieve a new Cd benchmark of 0.20. This makes the EQS the most aerodynamic production car in the world at the moment. 40 years ago, the lowest Cd for a production car was 0.30 which was achieved by the Audi 100.

For the Malaysian market, MBM is importing the EQS in EQS 450+ form and prices it at RM698,888 (without insurance but with sales tax). It comes with AMG Line package which includes 21-inch AMG multi-spoke light-alloy wheels. Below the ‘radiator grille’ (a radiator is unnecessary), there’s an AMG-styled bumper which is sportier and likewise, the rear bumper also gets treatment from the brand’s high-performance subsidiary.

The EQS450+ is among six power output choices for the model and this has a single motor powering the rear wheels which generates 245 kW/333 ps and 565 Nm of torque. That can take the 2,480 kg EQS450+ from standstill to 100 km/h in a claimed 6.2 seconds and on to a top speed of 210 km/h.

Mercedes-Benz has spent a lot of money on battery development as this is a critical component of a BEV, the ‘fuel tank’ which determines how far the car can travel. For the EQS, there is a new generation of batteries with significantly higher energy density. These have a usable energy content of around 107.8 kWh. A range of 782 kms is claimed for a full charge and this is helped by an effective recuperation strategy with high recuperation power (up to 290 kW).

Owners get a charging cable with each EQS450+ that can be used for various recharging options with varying times. AC charging is supported up to 11 kW and direct current (DC) charging can be up to 200 kW for shorter times. According to MBM, it would take 10 hours to recharge to 100% from 10% with an 11 kW and just 31 minutes from 10% to 80% if a 200 kW charger outlet is used. So the slower speed could probably be best for home recharging overnight where a wallbox can be installed while the high-speed charging can be used when travelling long distances.

2022 Mercedes EQ EQS450+

The Mercedes-EQ MEA architecture allows interior designers new freedom in packaging which provides more space front and rear. The highlight of the cabin, which can be bathed with light from above through the panoramic sunroof, is the visual technology. This is exemplified by the MBUX Hyperscreen which makes its debut with the EQS. Featuring a fingerprint scanner, the MBUX multimedia system and an OLED front passenger display form a large and continuous panel from left to right. The integrated ambient lighting installed in the lower part of the MBUX Hyperscreen makes the display unit appear to float on the instrument panel.

2022 Mercedes EQ EQS450+

The passenger side display and operating area has up to seven profiles to customize the content. If the passenger seat is not occupied, the screen becomes a digital decorative part. In this case, animated stars, ie the Mercedes-Benz Pattern, are displayed.

For better display quality, OLED technology is used in central and passenger displays. This is where the individual image points are self-luminous; non-controlled image pixels remain switched off, which means that they appear deep black. The active OLED pixels, on the other hand, radiate with high colour brilliance, resulting in high contrast values, regardless of the angle of view and the lighting conditions. All the graphics are styled in a new blue/orange colour scheme throughout.

2022 Mercedes EQ EQS450+

Futuristic as the MBUX Hyperscreen is, there is still a classic cockpit display with two circular instruments to give the driver a sense of familiarity. Perhaps, in future, everything will change as later generations are more comfortable with a fully digital world. The instrument panel has been reinterpreted with a digital laser sword in a glass lens. In EV mode, important functions of the electric drive are visualized in a new way, with a spatially moving clasp, and thus made tangible.

MBUX is also an interactive system which acts as an intelligent ‘personal assistant’ for both front and rear occupants. There’s also MBUX Navigation Premium for extended functions and this uses augmented reality for navigation. Also included is the MBUX High-End Rear Seat Entertainment System, 2 wireless headsets, Apple CarPlay/Android Auto, and a Burmester 3D surround sound system.

2022 Mercedes EQ EQS450+

The Electric Art interior allows creating an ambience according to personal preferences with a choice of 64 colours of ambient lighting. An active system allows passengers to experience a technological leap visually as it links aesthetics with innovative driver information and extended functions. Wraparound light strips and trim elements amalgamate to form an additional lighting level. This also supports driving assistance systems visually, thus emphasising the intelligence of the Mercedes-EQ vehicle.

The EQS has been subjected to a long period of tough development and testing so that it will meet the quality and reliability standards that Mercedes-Benz has built its reputation on. Owners will have a 4-year/unlimited-mileage warranty for the car and a separate warranty for the battery pack which is up to 10 years or a maximum of 250,000 kms.

2022 Mercedes EQ EQS450+

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