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Honda

As the teams begin their phased unveiling of the new cars for the 2023 Formula 1 World Championship, the FIA has also confirmed that 6 manufacturers have registered as Power Unit Suppliers for the 2026 – 2030 seasons of the championship.

The manufacturers that will supply the F1 power units are Alpine Racing, Audi, Ferrari, Honda Racing Corporation, Mercedes-AMG High Performance Powertrains and Red Bull Ford. It’s interesting that Honda has signed up to be an engine manufacturer after 2025 when Red Bull Racing, which will use its engines until then, will switch to a new power unit jointly developed with Ford (and so will Scuderia AlphaTauri).

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While we await the official data from the Malaysian Automotive Association (MAA) for the sales and production of new motor vehicles in 2022, some of the companies are already announcing their numbers. Among them is Honda Malaysia which reports that it delivered more than 80,200 units during the year, more than the target of 80,000 units that it had set. This was a 51% increase over the previous year’s sales volume.

The achievement keeps Honda in the No.1 position in the non-national passenger car segment (which excludes pick-up trucks and commercial vehicles) for the ninth consecutive year since 2014. During the year, the brand also recorded its highest ever sales in Malaysia with more than 10,500 units delivered nationwide.

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When Chin Kok Fung placed his order for a new Honda Civic e:HEV RS with authorized Honda dealer MH Prestige Auto Sdn. Bhd. In Bandar Sri Damansara, Kuala Lumpur, he probably did not think he would have the honour of a very special hand-over. However, being the first person in Malaysia to receive the new model, Mr. Chin was given a token of appreciation from Honda Malaysia when he collected his car.

He received received Honda Accessories and Official Honda Merchandise worth RM4,000 from Honda Malaysia’s Managing Director and CEO, Hironobu Yoshimura, at a simple ceremony held at the dealership’s premises.

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Honda, like other responsible carmakers, has been committed to ensuring that road accidents caused by motor vehicles are reduced, if possible to zero. After all, it supplies those vehicles and therefore has to ensure that they are not only safe to use but also safe to other road-users.

It has constantly introduced new safety features and systems in its vehicles as new technologies have been developed. Today, its Honda SENSING system integrates many active safety systems to work more effectively and intelligently to assist the driver and also prevent accidents. The Honda SENSING suite was first introduced in 2015 with the CR-V and has been included with new models since then.

Honda SENSING is being continuously improved and apart from the basic system – which already consists of a number of active systems – there are additional versions such as Honda SENSING 360 and Honda SENSING Elite for more sophisticated applications in certain models.

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It’s been a busy year for Honda Malaysia, having started with the launch of the new Honda Civic and then the HR-V, two popular models that presently have long waiting lists. And to end the year, the company has launched an additional variant for the Civic in the form of the Civic e:HEV Hybrid today.

This is no surprise, of course, as it was already announced a month ago and Honda Malaysia even allowed us to get the first drive impressions at the Sepang circuit. We were able to show you what the car looks like and the only things that were not known then were the interior (under embargo) and of greater interest to the public, the price.

So first off, here’s the price: RM166,500 (without insurance) for the single RS version and this is around RM15,800 more than the Civic RS with just a 1.5-litre turbocharged engine. So, by virtue of its price, the Civic e:HEV would be the flagship of the range which includes the 1.5V and 1.5E versions. Malaysia is one of only three countries in the world to have the e:HEV version of the Civic Sedan, the others being Thailand and China.

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The Honda Accord is of special significance in the American market, being not only the brand’s first model manufactured there in 1982 but also the first foreign model to become the bestselling car in America in 1989. Since then, it has been among the top sellers in the country which used to be the largest car market in the world before China displaced it.

With its success and popularity over 5 decades, it’s not surprising that the 11th generation also makes its debut in America, as has been the tradition for some time. With this new generation. Honda is furthering its electrification strategy and expects the hybrid versions of the new Accord to account for at least 50% of sales of the model.

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With Chinese being the largest EV market in the world, any carmaker wanting to sell there must have EV models to offer. There is little time to waste as so many brands keep coming out with new models and Honda has already started selling its e:NS1 and e:NP1 electric SUVs earlier this year.

They will be joined by the e:N2 in future and to give an idea of what the second set of models will be like, the carmaker is showing the e:N2 Concept at the Fifth China International Import Expo in Shanghai. By 2027, Honda plans to have 10 models in the e:N series which will be identified by the luminescent ‘H’ emblem in the front .

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Although sales in the East Malaysian markets account for only 5% of Honda sales in Malaysia (January to September 2022), the attention given is no different from that in Peninsular Malaysia. Periodically, new dealersips are opened to expand the network or existing dealerships are upgraded to provide more services to customers.

The latest development is in Sarawak, where a new Honda 3S centre has been opened in the state capital of Kuching, bringing the total number of dealerships in East Malaysia to 14.

Operated by Northmont Capital Sdn. Bhd., the dealership is situated in Petra Jaya, an area which is easily accessible for customers residing in the many residential areas to the north and south of the Sarawak River.

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A year ago, Honda displayed the SUV RS Concept as a preview of a new compact SUV model to come. It was clear that the carmaker had seen the growth of the compact SUV segment with the entry of models like the Toyota Raize/Daihatsu Rocky and in Malaysia, the Perodua equivalent known as the Ativa. It wanted a slice of that market and has developed its first small SUV for the ASEAN market.

The model, known as the WR-V, has now made its global debut in Jakarta, Indonesia, which will also be the production hub. Measuring 4060 mm in overall length and 1780 mm in width, with a wheelbase of 2485 mm, the WR-V is positioned below the HR-V. It is shorter than the BR-V but has slightly more width to make up.

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2023 is the 50th year of the Honda Civic and it has also been 25 years since the brand’s iconic high-performance Type R model stormed into the market. To mark this significant milestone year, Honda has launched the new Civic Type R as the most powerful Type R ever.

Based on the latest 11th generation Civic hatchback version, the new Civic Type R has advancements and application of motorsport-derived technologies that allow it to exceed the capabilities of even the stripped-out, lightweight version of the previous model.

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