Since early this year, there have been reports of the PDRM getting the Honda Civic Type R for their fleet, with pictures of some units in PDRM colours. Perhaps they are evaluating the powerful model to replace or complement their Mitsubishi Lancer EVOs.
Anyway, while the PDRM does its testing, Honda Malaysia has presented one unit of the Civic Type R to His Majesty Seri Paduka Baginda The Yang di-Pertuan Agong XVI Al-Sultan Abdullah Ri’ayatuddin Al-Mustafa Billah Shah Ibni Almarhum Sultan Haji Ahmad Shah Al-Musta’in Billah. The car is a gift to His Majesty for his official birthday.
Sarly Adle Sarkum, President & COO of Honda Malaysia (left), explaining the functions and features of the Civic Type-R to the Yang di-Pertuan Agong.
To be used as escort car
It is understood that the car will be used as an escort car for King. Additionally, a Civic 1.5 VTEC Turbocharged Premium was also presented to Her Majesty Seri Paduka Baginda The Raja Permaisuri Agong Tunku Hajah Azizah Aminah Maimunah Iskandariah Binti Almarhum Al-Mutawakkil Alallah Sultan Iskandar Al-Haj, also for use as an escort car.
“At Honda, we are committed to offer products that are of high value and also advanced in technology to provide joy to our customers. The Civic Type R was the model which claimed the title of ‘World’s Fastest Front-Wheel-Drive’ production car at Germany’s legendary Nurburgring racetrack when it was first introduced in 2017. This model is not only ideal to drive on track but also on the road as a daily commute car. On behalf of Honda Malaysia, I am truly honoured to present the Civic Type R to His Majesty The Yang di-Pertuan Agong for his daily use as an escort car, said the Managing Director & CEO Honda Malaysia, Toichi Ishiyama, at the handover ceremony.
Honda Malaysia has announced that the latest 2019 Honda Civic facelift is now open for booking ahead of its launch somewhere in the coming months. Interested parties can do so at any of the 98 Honda dealerships across Malaysia. (more…)
Sometime in the third quarter of 2019, Honda will deliver its 900,000th vehicle in Malaysia. It’s a significant milestone for the brand which has been a household name among Malaysians for decades and Honda Malaysia intends to celebrate the milestone in a big way.
The campaign with its tagline ‘Terima Kasih 900K’ was launched last month and builds the momentum towards achieving the milestone. Today, the company announced a collaboration with three major brands – Astro Radio, Tealive and unifi – on the ‘Road to 900,000th Unit Milestone’.
The ‘Road to 900,000th Unit Milestone’ campaign will see lucky Malaysians driving home 9 new Honda models. Three of the models will be given away to participants in contests organised by Astro Radio, Tealive and unifi.
Collaboration with homegrown brands
”The collaboration with these homegrown brands is a first for Honda Malaysia and will offer more value to Malaysians. We are very excited about this campaign as it provides an excellent opportunity to reward Malaysians for their unwavering support. It is a gesture of appreciation for the customers’ trust that has helped make each of these brands, including Honda, a sought-after brand in Malaysia,” said Honda Malaysia’s Managing Director & CEO, Toichi Ishiyama.
“I am pleased to note that we have been receiving encouraging participation in the ‘Road to 900,000th Unit Milestone’ Campaign. We believe this campaign will further elevate the Joy of Owning a Honda car for our customers,” Mr. Ishiyama added.
Honda Malaysia’s management team (left and right) with the first winner of campaign, Mohamad Adib Fida’iy bin Mohamad Hanapi and his family.
Honda Malaysia today also announced the campaign’s first lucky winner who will be driving home a Civic 1.5 Turbo. The announcement was made at a ceremony held at a Honda dealership in Kelantan. The winner, Mohamad Adib Fida’iy bin Mohamad Hanapi, will receive his car during the campaign’s Grand Event at the end of September 2019.
How to participate
Eight Honda models are still up for grabs in the campaign which all 90 Honda sales dealerships in Malaysia are participating in. Participation can also be done through the ‘Road to 900,000th Unit Milestone’ campaign nationwide tour which started in East Malaysia and will move throughout Malaysia this month and next month. The locations are listed at www.honda.com.my as well as the Honda Malaysia Facebook page.
To participate in the campaign, customers can register their details through a QR code or visit the campaign’s website before taking part in the activities or contests to earn giveaway tickets. The more tickets collected, the higher the chance to win the Honda models! To register or to get more information, visit honda.com.my/microsite/900k .
Honda Malaysia Sdn Bhd (HMSB) has announced a recall of 7,050 units of its CR-V model to replace the gear push knob button. The recall affects only the 2018 model year and is being carried out as a precautionary measure. All other current selling models are not affected.
The precautionary measure is to address the possibility of customers facing difficulty with the CR-V’s automatic transmission lever when shifting from PARK position to other gear positions.
Apologising for the inconvenience caused to customers, HMSB says the replacement of the part is free of charge and all related costs will be borne by the company.
Only the 2018 model year units are affected.
All affected customers will be informed via notification letters, which will include details of the product update. Customers who receive the letter are advised to send their vehicles to the nearest authorised Honda dealers for inspection. The replacement stock will be available in stages.
In the event that you do not receive a notification letter, you can obtain clarification by calling the Honda Toll Free number at 1-800-88-2020 or visit www.honda.com.my.
The title is right, ladies and gentlemen. The folks from Honda Malaysia will be giving away NINE different models this year in conjunction of their Road to 900,000th Unit Milestone Campaign where they will be celebrating the sale of 900,000 units which is going to happen in Q3 2019. (more…)
The first ever Honda Malaysia Gold-Rated Building Index 3S Centre has just been launched and it is in Ipoh, Perak. Operated by Ban Hoe Seng (Auto) Sdn Bhd, the RM15 million showroom is the first of its kind to receive the Green Building Index (GBI) award. (more…)
Ever wanted an SUV that not only drives well but looks badass at the same time? Don’t want just any ordinary ‘soccer mum’ vehicle? Well, Honda Malaysia has got you covered with their latest Honda CR-V Mugen Limited Edition and just like the youths keep saying today, it is fire.
Although many carmakers had prototypes running with hybrid powertrains consisting of an electric motor and a small internal combustion engine, Honda was among the first to mass-produce such cars and popularize them. Its first model, launched in 1999, was the Insight, a futuristic-looking 2-seater model that showed how the hybrid powertrain could reduce fuel consumption as well as emissions.
From then on, Honda kept improving its hybrid technology as well as working hard to make hybrid cars more affordable. Moving hybrid powertrains into mainstream models would boost volumes, enabling economies of scale that would push costs down and make hybrid cars cheaper for even more people to buy. Today, after 20 years, that objective has been pretty much achieved and hybrid powertrains are no longer a novelty or add significantly to the cost (although the battery pack is still a high cost).
The first hybrid model introduced in Malaysia by Honda was the Civic Hybrid in 2004.
Civic Hybrid was first model introduced
In Malaysia, due to the high import duties for completely built-up (CBU) models, hybrid models were expensive. The early ones were estimated to cost close to RM200,000, which would be very unattractive for anyone to consider. However, in 2004, Honda Malaysia made a special effort to introduce the technology in Malaysia and managed to get the price down to RM118,888 for the Civic Hybrid after negotiations with the government. The company also donated two units of the model to the Malaysian police force.
8 years later, Honda Malaysia made the decision to assemble a hybrid model locally at its own factory in Melaka. The timing coincided with the government’s offer to exempt hybrids and electric vehicles from import tax and excise duties between 2011 and 2013. Honda Malaysia chose the Jazz Hybrid which became the first locally-assembled hybrid model to be sold in Malaysia when it was launched in 2012.
Roll-out of the first locally-assembled hybrid model in Malaysia at Honda’s factory in Melaka took place in 2012.
RM4,900 less than CBU model
The locally-assembled version of the Jazz Hybrid was priced at RM89,900, insurance included, which was RM4,900 less than the CBU model that had been sold a year earlier. Honda Malaysia’s CEO & MD at that time, Yoichiro Ueno, remarked that it was unusual for a hybrid variant to be cheaper than its conventional equivalent and this only occurred in Malaysia due to the tax exemption.
Yesterday, Honda Malaysia delivered its 10,000th locally-assembled hybrid model to a customer in Kuantan, Pahang. It was a white City Hybrid purchased from Macinda Auto Sdn. Bhd by Saddam Hassan Bin Abdul Salim.
Malaysia is the only country outside Japan where the Honda hybrid powertrains use an intelligent Dual-Clutch Drive (i-DCD).
Jazz Hybrid accounts for 60% of sales
According to Honda Malaysia, the Jazz Hybrid accounts for about 60% of the 10,000 units on the road, while the City Hybrid accounts for about 34%. The remaining numbers are made up by the HR-V Hybrid, a recent addition to the line-up.
“This year marks the 15th year since Honda introduced Hybrid technology in Malaysia. Starting with the Integrated Motor Assist (IMA) technology to the intelligent Dual-Clutch Drive (i-DCD), Honda continues to focus on introducing Next Generation Advanced Technology innovations to the Malaysian market,” said Honda Malaysia’s President & COO, Sarly Adle Sarkum.
“I am delighted to witness the positive acceptance of Malaysians towards Honda Hybrid vehicles. Our line-up of Hybrid models cater to the different needs and lifestyle of our customers. We are honoured to have reached this 10,000 units of Honda CKD Hybrid sales which is a significant achievement as we have not only offered advanced Japanese technology but also the fun-to-drive element while maintaining its affordability.” he added.
Honda’s locally-assembled hybrid models currently consist of the City, HR-V and Jazz.
To locate a showroom in Malaysia to view or test-drive a Honda hybrid model, visit www.honda.com.my.
Honda Malaysia announced earlier today that they have successfully sold and registered a total of 44,200 cars for the first half of 2019. From January until June this year, it was the month of May which collected the highest number of sales at 10,500 units.
With that being said, Honda Malaysia retains its position as the leading manufacturer in the Non-National segment and second overall in the Total Industry Volume (TIV) with 15.3% contribution. (more…)
Honda Malaysia celebrated one heck of a milestone earlier today with 100,000 Honda Jazz units sold here in the country. The 100,000th was successfully delivered to its new owner, Mr Kelvin. The joyous occasion was celebrated at the Ban Lee Heng Motor Sdn. Bhd. (more…)
