BMW Group Malaysia and Sime Darby Auto Engineering (SDAE), a division of Sime Darby Motors today opened the doors to the new SDAE Engine Assembly Facility in Kulim, Kedah.
Speaking at the opening ceremony, Datin K. Talagavathi, Deputy Secretary General (Industry) of Ministry of International Trade and Industry Malaysia said, “I am pleased to officiate the opening of the new Sime Darby Auto Engineering Engine Assembly Facility here in Kulim, Kedah today. The new engine assembly facility developed through the partnership and initiatives of Sime Darby Motors and the BMW Group, will not only boost the local capabilities and regional competitiveness of the country but will also create employment opportunities and raise technical competency skills for Malaysians.”
She added that the new engine assembly facility, alongside the assembly plant and the Regional Parts Distribution Centre in Johor by premium automaker BMW Group would promote the exchange of technological know-how, thereby developing a more innovative and talented workforce in line with the transformation aspirations of the country.
Ms. Ilka Horstmeier, Senior Vice President, Production Engines and Electrified Powertrains, BMW Group said, “Today is a very special day: together with SDAE we have managed to establish a new engine assembly for BMW engines in Malaysia. Our strong cooperation with our reliable partner comes to fruition with the assembly of 3- and 4-cylinder petrol engines, alongside 4-cylinder diesel engines, as well as the 3- and 4-cylinder combustion engines for the Plug-In Hybrid electric vehicle.”
Echoing her sentiments, Tan Sri Dato’ Sri Dr. Wan Abdul Aziz Wan Abdullah, Chairman of Sime Darby Berhad said, “Sime Darby Motors’ vision is to be the preferred contract assembly partner for the most dynamic automakers in ASEAN. We aim to produce more than 50,000 vehicles as well as the engine parts and components for the vehicles by the year 2020. The new SDAE Engine Assembly Facility opened today takes us one giant leap forward in making this goal a reality.”
Established on a land site of over 6 acres with a built-up area space of 8,500 square metres and with a total investment value of over RM 132 million by SDAE, the new engine assembly facility will support BMW Group Malaysia’s growing demand for locally assembled vehicles with the newest capabilities in engine assembly technology as well as support the premium automaker’s export initiatives to other markets in the region.
Equipped with the newest innovation for engine assembly including EST tightening equipment, Dosing and Bonding Technology (DoboTech) equipment, engine engraving, engine oil filling and test machines for hydraulic valve play compensation, leak tests as well as hot and cold testing, the new facility employs an additional 60-person workforce demonstrating a commitment to increasing employment opportunities and career growth prospects within the local job market in the Kulim Hi-Tech area.
Mr. Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia (above) said, “Malaysia has long played the role of a strategic partner to the BMW Group in South East Asia and this significance is reflected in our business performance here which mirrors our achievements worldwide. In the first quarter of 2018, the BMW Group is already on target for an eighth consecutive year of record sales with a delivery of 604,629 vehicles worldwide, a 3% growth as compared to the same period in 2017.”
(L-R) Mr. Andrew Basham, Managing Director of Sime Darby Motors; Mr. Jeffri Salim Davidson, Group Chief Executive Officer of Sime Darby Berhad; Dato’ Madani Sahari, Chief Executive Officer of the Malaysian Automotive Institute; Tan Sri Dato’ Sri Dr. Wan Abdul Aziz Wan Abdullah, Chairman of Sime Darby Berhad; Ms. Hildegard Wortmann, Senior Vice President of Region Asia Pacific, BMW Group; Datin K. Talagavathi, Deputy Secretary General responsible for Industry, Ministry of International Trade and Industry Malaysia; Ms. Ilka Horstmeier, Senior Vice President of Production Engines and Electrified Powertrains, BMW Group; and Mr. Harald Hoelzl, Managing Director & Chief Executive Officer, BMW Group Malaysia
Hoelzl added, “The positive performance worldwide echoes in Malaysia, where BMW Group Malaysia has already successfully achieved a 15% increase in the deliveries of BMW, MINI and BMW Motorrad vehicles in the country, delivering 3,000 vehicles in the first quarter of 2018.”
BMW Group Malaysia has introduced the All-New BMW X3, which will be locally-assembled (CKD) for the first time in the country, allowing its price to be RM320,000. This demonstrates BMW Group Malaysia’s commitment to growing its investments here in Malaysia, a move that further emphasises Malaysia as the hub for the BMW Group in South East Asia.
Mr. Harald Hoelzl, (above) Managing Director and CEO of BMW Group Malaysia said, “Today, we celebrate a new generation of the BMW X3, which in the history of the premium automotive industry, is the creator of the mid-sized premium SAV segment in 2003. This is a perfect example on the BMW belief that the best way to predict the future is to create it. With over two generations of the BMW X3, we have delivered more than 1.5 million vehicles to lead the segment all over the world. Today, the All-New BMW X3 is set to continue to write the next chapter in BMW’s success story in the premium segment.”
Hoelzl added that with over 1,000 units already delivered in 2018, the BMW X Family is enjoying a significant 39% growth in Malaysia, compared to the same period last year. Driving this performance is The Boss – the BMW X5, and the First-Ever BMW X2. Now, with the All-New BMW X3, BMW Group Malaysia looks forward to pushing the BMW X Family further this year.
“For the very first time, the independent and passionate BMW X3 is made available from launch as a locally assembled vehicle to offer our customers here a wider choice and availability of products as well as a differentiation, option and a mix from our offering of fully imported models in the premium sports activity vehicle segment,” Hoelzl said.
Overall, BMW Group Malaysia delivered 3,000 BMW, MINI and Motorrad vehicles in the first quarter of 2018, charting an impressive 15% growth compared to the same period last year with 2,600 vehicles delivered. In the details, the BMW brand saw an 18% growth in deliveries with over 2,500 new vehicles in the first quarter of 2018 (Q12017: 2,100 vehicles).
MINI, meanwhile, grew by 6% – delivering over 220 vehicles compared to the same period in 2017 where 200 vehicles were delivered. While BMW Motorrad grew by 2% in the first quarter of 2018 with close to 260 motorcycles delivered to customers.
The new locally-assembled BMW X3 is priced at RM320,000 (OTR w/o insurance)
More on the new BMW X3…
The All-New BMW X3 now sports an even more striking and dynamic design language, boasting class leading driving systems and dynamics – all of which attribute to All-New BMW X3’s independent spirit. “It is only fair that the All-New BMW X3 is called The Independent in the BMW X Family,” Hoelzl said.
The All-New BMW X3 is introduced in the variant of the BMW X3 xDrive30i Luxury. The dynamic handling qualities of the All-New BMW X3 are rooted in its ideal 50:50 weight distribution, its meticulously honed chassis and the BMW xDrive intelligent all-wheel-drive system, which made its debut in 2003 when the first generation of the BMW X3 was launched.
Sharper Design with Distinctive Looks.
The All-New BMW X3 elevates the already bold dynamic design language of its predecessor to new, even more eye-catching territory. The third generation of the pioneering premium mid-sized Sports Activity Vehicle treads a familiar BMW X family path in combining rugged off-road looks with sporting presence. The exterior dimensions of the All-New BMW X3 may be largely unchanged, but its five-centimetre-longer wheelbase, long bonnet and short front overhang with even more finely balanced proportions – which emphasise the perfect 50:50 distribution of weight between the front and rear axle – give it the edge over its predecessor.
At the front end, the “three-dimensional” kidney grille treatment and foglamps featuring a hexagonal design for the very first time on a BMW X model, underline the confident character of the All-New BMW X3. The SAV features LED headlights with low-beam and high-beam, side lights and cornering lights. The All-New BMW X3 also features high-beam assistant which switches head lights to high beam automatically when needed. The underbody protection in Frozen Grey and high-gloss Chrome. The All-New BMW X3 sits on 19” light alloy wheels Double Spoke bicolour Ferric Grey.
Moving to the rear, the light clusters (whose three-dimensional look in full-LED guise give them significant visual impact), markedly downward-sloping roof spoiler and twin exhaust tailpipes bring matters to a suitably muscular conclusion. The cargo space offers versatility as it can be expanded from 550 litres to 1,600 litres when the seats are folded down. The Comfort Access with contactless boot operation allows for added user-convenience with keyless access to the vehicle, including contactless access to the tailgate.
Supreme Driving Pleasure, Exceptional Efficiency.
The cutting-edge BMW TwinPower Turbo 2.0 in-line four-cylinder petrol engine sits at the heart of the All-New BMW X3, which comprises of TwinScroll turbocharging, High Precision Injection, Double-VANOS variable camshaft control and Valvetronic fully variable valve timing. With an 8-speed Steptronic Sport transmission, the All-New BMW X3 is capable of sprinting from 0-100km in 6.3 seconds at a top speed of 240 km/h. The All-New BMW X3 is capable of generating a maximum output of 252hp and 350Nm of torque, offering supreme driving pleasure with exceptional efficiency. For the full spec sheet, click here: BMW X3 Spec Sheet_Peninsular Malaysia
With the intelligent lightweight construction, the All-New BMW X3 is up to 55kg lighter than its predecessor, which translates to superior dynamic performance and outstanding efficiency. With that in mind, the All-New BMW X3 also has the lowest aerodynamics with a Cd factor of 0.29. The lower the factor, the less drag the body will induce. As a result, a balance between a dynamic yet efficient design is achieved.
Furthermore, the standard Driving Experience Control switch allows the driver choose between various configurations – i.e. ECO PRO, COMFORT, SPORT and SPORT+ modes, all of which are designed to make the vehicle more dynamic, more comfortable or more efficient to drive.
Perfect Off-Road Prowess.
The dynamic handling qualities of the All-New BMW X3 are rooted in its ideal 50:50 weight distribution, its meticulously honed chassis and the xDrive intelligent all-wheel-drive system. Not only has the system been offering superior grip on slippery surfaces ever since, it has had a beneficial effect on driving dynamics, too. It is interlinked with the Dynamic Stability Control (DSC) meaning that the power split between all four wheels can be constantly varied to always produce the handling characteristics for which BMW is renowned, even when the driver is pressing on. Complementing the off-road capabilities of the All-New BMW X3 is Hill Descent Control which helps maintain the SAV at a steady pace when driving down a steep incline.
Comfort-Oriented Interior with a Luxurious Ambience.
The interior of the All-New BMW X3 follows BMW tradition with its driver-focused and ergonomically optimised cockpit layout and carries over many aspects of the car’s exterior design. For instance, hexagonal forms and precise, bevelled edges play a central role in the interior. The interior displays exceptional material quality, fit and finishing, and impresses functionality-wise. One example here is the well-thought-out storage concept, which offers more storage space than ever before and ensures it is easier to access as well as galvanised plating on the air conditioning, audio and steering controls which is luxury to the sight and touch within the premium vehicle.
Evidence of the attention to detail lavished by the designers on the interior of the All-New BMW X3 includes the exclusive BMW X embossing which is highly visible on the B-pillar, enter console and rear door trim. Partially hidden BMW X embossing can also be spotted between the front door and dashboard end.
Upon entering the All-New BMW X3, the driver will be welcomed into the Leather Vernasca with contrast stitching sports seat, with padded side bolsters and eye-catching shoulder section. The dashboard is also set low to offer the distinctive “Command Position”, leaving the driver with a feeling of being in control with a good all-round vision.
With the Luxury Line, the All-New BMW X3 offers leather upholstery, a Sensatec-covered instrument panel with contrast stitching and Dark Oak fine wood interior trim strips with accent strip in Pearl Chrome. The All-New BMW X3 also comes with 6 ambient light colours tones (orange, lilac, mint, bronze, blue and white) with selectable contour and mood lighting.
The All-New BMW X3 also features a rear camera, with Park Distance Control which provides an acoustic and visual (distance only) warning of the obstacle behind the vehicle. To assist the driver further, the Parking Assistant aids with automatic parking into parallel and lateral parking spaces.
Technology and Communication.
In the All-New BMW X3, the new Multifunctional instrument display with Black Panel technology replaces the traditional gauge cluster which has been a common fixture in the page. Besides displaying a breadth of information such as navigation, the three different driving modes – ECO PRO, COMFORT, and SPORT – and their specific displays have their own colour scheme and graphic style.
The 10.25-inch Central Information Display is located above the instrument panel of the All-New BMW X3 with touch control functionality, providing a quick overview of the most pertinent information and offers users intuitive access. With the BMW ConnectedDrive, owners will have seamless connectivity to their car and the world outside. To further enhance driver experience, the All-New BMW X3 also comes with the Welcome Light Carpet, creating a sophisticated atmosphere when approaching the vehicle.
In terms of external colour offering, the All-New BMW X3 offers new and bold colours of Terra Brown, Black Sapphire, Glacier Silver and Alpine White. On the interior, the Leather Vernasca Black is best paired with Alpine White, Black Sapphire, Glacier Silver and Terra Brown; whereas the Leather Vernasca Mokka is best paired with Alpine White and Black Sapphire. The All-New BMW X3 will be available at all authorised BMW dealerships nationwide from Wednesday, 25th April 2018*, with deliveries commencing in July 2018*.
Complete Premium Ownership Experience.
Customers of the All-New BMW X3 can also experience the complete BMW Group Malaysia Premium Ownership experience which includes:
BMW 5-Year Unlimited Mileage Warranty with Free Scheduled Service Program.
BMW 2-Year/ 24 Month Tyre Warranty Program for its Run Flat Tyre offering and services.
BMW Roadside Assistance and Accident Hotline.
The BMW Group Loyalty+ Mobile App – BMW White Card.
BMW Service Online.
Full BMW X3 Press Release in Bahasa Malaysia & Chinese here:
BMW Group Malaysia has introduced the BMW Group Loyalty+ Mobile App, a loyalty mobile application for BMW White Card, MINI Black Card and BMW Excellence Club members to access their privileges on the go. Further enhancing the premium automaker’s customer service experience, the new mobile device loyalty application enables an easier and seamless integration of e-payment, financing services and access to luxury and one of a kind events and experiences.
Mr. Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia (above) said, “As of this year, there are approximately 20.96 million smartphone and mobile device users throughout Malaysia. Our customers make up a good portion of this statistic, and they lead a lifestyle that requires them to have information at their fingertips whenever they need it. With the new BMW Group Loyalty+ Mobile app, we are looking to further digitalise our products, services and touch points so that we can create a seamless application to engage with all our customers. We are after all, the leaders in digitalisation in the premium automotive industry.”
As part of BMW Group Malaysia’s premium ownership experience, BMW, MINI and BMW Motorrad owners will now have complete access to all the features their BMW White Card, MINI Black Card and BMW Excellence Club provides within the app. Upon signing in into the app, customers have access to a landing page, with the options to peruse and act on the menu content. There are several functions customers can engage with on the app; such as accessing their loyalty cards and use the QR scanning technology to gain remote access without the need of their loyalty card. The app will also allow for the latest updates on customer privileges and events to be delivered directly to their phone.
Additionally, financing information can be managed quickly and easily through the app and here, customers get a quick access to their contract overview, with an intuitive e-payment interface for more convenient transactions courtesy of BMW Group Financial Services Malaysia.
The BMW Group Loyalty+ Mobile App also includes a dealer locator function where a dealership map is accessible with the swipe on the screen. Customers can also explore new updates and news on the latest vehicle models from the BMW Group. The BMW Group Loyalty+ Mobile App is now available on Apple App Store and Google Play Store.
The BMW Group Malaysia Premium Ownership experience includes:
BMW 5-Year Unlimited Mileage Warranty with Free Scheduled Service Program.
MINI 4 Years Unlimited Mileage Warranty with Free Scheduled Service.
BMW 2-Year/ 24 Month Tyre Warranty Program for its Run Flat Tyre offering and services.
Ultimate Protection Program+ (UPP+) courtesy of BMW Financial Services Malaysia and underwritten by Allianz General Insurance Company (Malaysia) Bhd.
BMW Roadside Assistance and Accident Hotline.
The BMW Group Loyalty+ Mobile App – BMW White Card, MINI Black Card and BMW Excellence Club membership program.
Priced at RM320,800 (OTR without insurance) BMW Group Malaysia has just introduced the first-ever BMW X2, the newest member to the premium automaker’s portfolio of Sports Activity Coupes.
Created to transform the Compact Premium segment, the all new model from BMW features unmistakable sporty, dynamic and urban design cues which leaves a confident impression both in its class and within the BMW X model family. Here’s a closer 360-degree walk-around video of it:
https://www.youtube.com/watch?v=oi2KtXjg6io
Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia (below) said, “The BMW X models have long made its mark in Malaysia. Last year alone, we delivered over 4,200 BMW X Series vehicles, equating to 39.6% of BMW’s deliveries of 10,618 vehicles. Today, we’re proud to expand our BMW X portfolio here in Malaysia with the first-ever BMW X2.”
Hoelzl added that the new compact premium sports activity coupe promises unadulterated driving pleasure with the ideal balance between sporty driving dynamics and exceptional efficiency. It also offers the best-in-class cabin space.
BMW Malaysia is introducing the X2 in the BMW X2 sDrive20i M Sport variant. The bold, uncompromising nature of the first-ever BMW X2 is evident at first sight and stands out from the crowd in any setting.
The new compact premium sports activity coupe makes a wholly distinctive impression by virtue of the car’s exterior design, while essentially combining the fast-moving body language and low-slung proportions of a coupe with the robust construction of a BMW X model.
“On the road, it is evident that the BMW X2 has the poise of an athlete in peak condition” – BMW.
Above all, it is the BMW X2’s proportions which create its expressive, dynamic demeanour. Featuring short overhangs, it also has a stretched, coupe-style roofline and slim window graphic. Many of the design details emphasise the BMW X2’s standalone nature while simultaneously and unequivocally signalling its membership of the BMW X family.
The time-honoured BMW kidney grille is just one example, turning the familiar trapezoidal shape on its head instead of widening from top to bottom. This is the first time this design detail has seen the light of day on a modern BMW.
The Sports Activity Coupe cuts a dashing figure on every journey, thanks to its peerless BMW TwinPower Turbo engine, a sophisticated powertrain.
Teaming up with the refined chassis to enable remarkable handling qualities, exceptional agility and feedback, all of which provides BMW X2’s unprecedented driving pleasure in this segment.
More on the new BMW X2: A distinctive character that departs from the BMW script…
The kidney grille has always been an identifying feature of a BMW. On the BMW X2, its outline is wider at its base than at its top. The BMW X2 is the first modern BMW to feature this design cue, and it gives the first-ever BMW X2 a broader, even more distinct and sporty appearance.
Below the grille, the hexagonal surface treatment in the bumper further reinforces this impression. The kidney grille provides a visual expression of the BMW X2’s classy appeal. The front to the grille bars in High-Gloss Black contrast with the grille’s chrome surround.
The design of the BMW X2’s headlights reinforce its striking, sporty looks. With the inner headlights being slightly narrower than the outer ones, the BMW X2 assumes a tangible air of concentration and dynamism. Besides LED fog lights, the first-ever BMW X2 comes with LED headlights with extended contents which come with daytime driving lights in 3D icon design.
The BMW X2 wears the BMW Individual High-Gloss Shadow line, with the BMW emblem on the C-Pillars, paying homage to BMW’s tradition of creating premium sports coupes. The BMW M Aerodynamics package comes with this Sports Activity Coupe with wheel arch trim and claddings on doors in body colour. Besides the BMW M rear spoiler, the BMW X2 is designed with the BMW M Sport Suspension, lowering it by -10mm to ensure a comfortable drive.
One of the ways the BMW X2 expresses the inherent power of its BMW TwinPower Turbo engine is through the design of the tailpipes. At 90mm in diameter, the all-new BMW X2 comes with two-sided exhaust tailpipe in high-gloss chrome.
Moving to the top, the roofline of the BMW X2 has an almost coupe-like lightness, which gives the whole car the impression of surging forward like an athlete. Further accentuating the sporty look on the BMW X2 is the roof rails in Aluminium Satinated.
On the road, the BMW X2 has a poised stance thanks to the 19” M light alloy wheels, double-spoke style 715M with run-flat properties. The side skirts of the BMW X2 are among its signature features and contribute in no small part to its rugged and assured good looks.
The horizontal design lines of the BMW X2’s rear end tightens the visual distance between the car and the road, emphasising the car’s width and therefore its sporty character. These lines continue into the high-set rear lights.
Daring Interior Lighting Offering…
Inside, the new BMW X2 offers LED ambient lighting with bold choices of Orange, Lilac, Mint, Bronze, Blue and White colour settings to match the daring exterior expression of the vehicle as well as the mood of the driver.
Driving Dynamics…
The BMW X2 drivers think differently. They break with conventions and they lead the way. As such, the BMW X2 makes for their perfect car. This Sports Activity Coupe is powered by the multiple award winning 2-litre BMW TwinPower Turbo 4-cylinder petrol engine which combines twin-scroll turbocharger with Valvetronic, double VANOS and High Precision Injection, all of which generates a top speed of 227km/h.
With an overall system output of 192hp and 280Nm of torque, the first-ever BMW X2 sprints from 0-100km/h in just 7.7 seconds. This Sports Activity Coupe also comes with a 7-speed Steptronic Sport double-clutch transmission.
The car’s driving responses can be adapted with a simple push of the Driving Experience Control switch, which allows drivers to choose between COMFORT mode, efficiency-enhancing ECO PRO mode, and SPORT mode. It is also equipped with the Performance Control which allows engine control and brake intervention during cornering.
Contemporary Ambiance with Premium Flair…
The interior of the BMW X2 blends signature BMW elements, such as a pronounced driver focus and dynamic lines, with the understated ruggedness of a BMW X model. From multi-function buttons on the steering wheel to the exterior and interior mirrors with automatic anti-dazzle function, including fold-in function, the high quality of the BMW X2 and its impressive level of equipment are both instantly apparent.
The first-ever BMW X2 offers a generous helping of everyday practicality. On top of the Comfort Access System with contactless opening of the tailgate, the luggage compartment has a capacity of 470 litres, and up to 1,355 litres with the 40/20/40 split folding down rear seat backrests.
Passengers are also prioritised in the designing of the BMW X2 as the automatic air-conditioning comes in two-zone while passengers behind get to enjoy rear air-conditioning. Both front passenger and driver are treated to electric seat adjustment, with the addition of memory function for the driver.
As far as BMW is concerned, there is one thing that always comes first in a connected vehicle: the task of driving. For this reason, all the BMW Connected elements in the new BMW X2 have once again been designed to assist, inform and entertain the driver at the appropriate time using just the right services, including Intelligent Emergency Call, Teleservices, Concierge Services, BMW Online and BMW Remote Services.
Still the only premium automaker with such an offering in the industry, the integration of BMW Connected services and comfort-enhancing functions enable BMW X2 drivers to organise their daily routines as efficiently as possible.
The BMW Head-Up Display in full colour projects driver-relevant information to offer a first-class customer experience in this vehicle segment. Besides connecting via USB devices, the BMW X2 also comes with the Extended Smartphone Connectivity which enables owners to connect Bluetooth-compatible mobile phone to the BMW X2 and the hands-free kit. This Sports Activity Coupe offers Navigation Plus with 8.8” touch display which also enables split-view. The Radio Media comes with 4 speakers and 2 woofers base speakers.
The BMW X2 also offers drivers a wide selection of Driver Assistance systems. Besides cruise control with brake function, the Park Assistant helps parallel parking manoeuvres. The Park Distance Control and the rear-view camera also make precise and comfortable manoeuvring that much easier.
In terms of external colour offering, the first-ever BMW X2 offers new and bold colours of Galvanic Gold Metallic, Misano Blue Metallic and Sunset Orange Metallic with Black Interior Colour with contrasting Grey seams.
Specifically with the Black Sapphire metallic model offering, the new compact premium Sports Activity Coupe offers a new interior option of Magma Red interior with contrasting Grey seams. Here’s another walk-around video from the launch today thanks to EVO Aurizn…
The first-ever BMW X2 will be available at all authorised BMW dealerships nationwide from Wednesday, 21st March 2018.
Millennium Welt and BMW Motorrad Malaysia opened doors to its first-ever BMW Motorrad showroom in Seremban and the State of Negeri Sembilan recently.
Speaking at the opening ceremony, Bryan Wong, Managing Director of Millennium Welt said, “We at Millenium Welt have enjoyed a long and fruitful relationship with BMW and MINI over the years, representing the premium automaker here in Seremban as well as in Batu Pahat and in Kuantan. It was only natural for us to also grow with BMW in their two-wheeled division here in Seremban to offer to premium motorcycle enthusiasts here the opportunity to discover the BMW Motorrad brand.”
Owen Riley, Head of BMW Motorrad Malaysia, meanwhile said, “2017 was another record breaking year for BMW Motorrad in Malaysia. In addition to our successful sales performance, we also added five new premium motorcycles to our portfolio. In 2018, we will continue on this positive growth and it begins with the opening of the New Milennium BMW Motorrad dealership here in the State of Negeri Sembilan.”
Last year, the sales across the BMW Motorrad range increased by 13.2% across the globe last year, with a total of 164,153 units delivered worldwide. In Malaysia alone, 1,052 units of its motorcycles were delivered, charting a 5% increase in sales performance as compared to the previous year.
The new showroom can display up to 10 BMW Motorrad motorcycles and is located along Jalan Tun Dr. Ismail in Seremban. The facility is the 11th BMW Motorrad dealership in the country.
BMW Malaysia will introduce the much-anticipated BMW X2 in Malaysia this week. The first-ever Premium Compact Sports Activity Coupe from the premium automaker goes above and beyond any rival past and present in the segment, bringing new dynamism and sheer driving pleasure to set a new and bold definition of cool to the segment. On that note, BMW Malaysia is Looking for Rebels with the First-Ever BMW X2 – The Ones Who Dare to Be Bold, Loud, Strong and Different.
The First-Ever BMW X2 is slated to be introduced on 21st March 2018 but the Newest Premium Compact Sports Activity Coupe from the premium automaker can now already be pre-booked online with a chance to win one of a kind and exclusive experiences.
Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia (above) said, “We look forward to further boost the BMW X range here with the extroverted BMW X2. Our newest Premium Sports Activity Coupe will stand out from the crowd in any setting and will set a very distinct impression on the roads around the country. The First-Ever BMW X2 is for the Cool Rebels, the ones who will break boundaries and challenge the status quo further.”
Have a look at just how much fun this new X2 Coupe from BMW is, thanks to this video from EVO Aurizn, who drove the car in Portugal recently… presenter Beng is a bit of a rebel herself actually, how apt!
The First-Ever BMW X2 can be pre-booked at app.bmw.com.my/x2 from 16th March to 20th March 2018 with a booking fee of RM3,000.00. Successful applicants will also be in the running to win One of a Kind and exclusive experiences from BMW Malaysia, such as an opportunity to travel to the BMW Alpine xDrive Driving Experience in New Zealand, a place at the BMW M Track Day at the Sepang International Circuit and a spot in the Advanced Module Course of the BMW Driving Experience at the Sepang International Circuit.
Grand Prize – BMW Alpine xDrive at the Southern Hemisphere Proving Grounds.
The Southern Hemisphere Proving Grounds is an award winning automotive proving ground located in the South Island of New Zealand. The facility is one of the key locations in the world for the winter testing of vehicles.
BMW Malaysia is offering successful customers who pre-booked their New BMW X2 online and financed their vehicles through BMW Group Financial Services Malaysia a chance to win a trip to the Southern Hemisphere Proving Grounds, New Zealand, from 26th June to 28th June 2018 for the BMW Alpine xDrive Experience. Check out the videos below:
The highlights of the programme include a helicopter ride from the Millbrook Resort in Arrowtown to the grounds, a full day BMW snow driving experience which includes drifting, slalom, technical hill descents, ice driving, drag racing, and hot laps with qualified BMW Driver trainers.
Additionally, should the winner finance their first ever BMW X2 with BMW Group Financial Services Malaysia, the premium automotive financing company will also provide the winner with its Assurance Shield Programme, a complete life insurance product for the vehicle owner with the addition of coverage for the financing of the vehicle.
Tobias Eismann, CEO of BMW Group Financial Services Malaysia in explaining the Assurance Shield Programme further said, “The insurance offering is attached to the vehicle owner in his or her registered name and offers not only complete life insurance protection but also protection for the payment of the vehicle for the security of the spouse and the family in the event of unfortunate circumstances.”
First Runner-Up – BMW M Track Day: Also up for grabs is the chance to drive a selection of BMW M vehicles on the Sepang International Circuit in conjunction with the upcoming BMW M Track Day programme later in the year. Check out the action thanks to AutoBuzz in the video above…
Second Runner-Up – BMW Driving Experience: An introduction to more skillful driving on the Sepang International Circuit. The Advanced Module of the BMW Driving Experience combines technology and driving skills to assess and overcome potential hazards in an exhilarating driving programme created to share safety and responsible driving techniques as part of BMW Malaysia’s Safety 3600 Programme. Have a look at what’s in store for you thanks to the video above by EVO Aurizn.
BMW Malaysia has presented the BMW Luxury Excellence Pavilionin Malaysia, happening from Thursday, 22nd February 2018 to Wednesday, 7th March 2018. Unveiling a new brand presence and fascination for its luxury segment vehicles for the very first time in the country, BMW M’sia also took the opportunity at this ‘experiential event’ to reveal the BMW Concept 8 Series for the very first time not only in Malaysia, but in South East Asia…
Quite a stunner isn’t it? “The BMW Concept 8 Series is BMW’s take on a full-blooded high-end driving machine, a slice of pure automotive fascination. While it is immediately recognised as a BMW, it also displays new design ideas and form-building techniques. The BMW Concept 8 Series showcases a new approach to the use of forms, reflected particularly prominently in the car’s surfacing. A handful of crisp lines mark out clear surfaces, and the car’s volumes are powerfully sculpted. Together, these elements equate to an outstanding model brimming with character” – BMW.
Han Sang Yun, Managing Director and CEO of BMW Group Malaysia (above, right) said, “It is an absolute pleasure for us to be able to share our new brand presence and expression for our luxury cars here at the BMW Luxury Excellence Pavilion. From Toronto, Canada to Malaysia, we hope to share our vision of the luxurious appeal of our brand through this one of a kind experiential programme, further demonstrating how we have redefined the idea of modern luxury in the auto industry.”
On the BMW Concept 8 Series, Han added that it serves as a taster of an upcoming BMW model – the new BMW 8 Series Coupé, which is slated for launch this year as part of the biggest model offensive in the premium automaker’s history.
“The number 8 has always represented the pinnacle of sports performance and exclusivity at BMW and this exclusive concept sports car exudes Passion, Power and Performance. The upcoming BMW 8 Series Coupé is certainly one to look out for, but for now, the BMW Concept 8 Series will express our take on a full-blooded high-end driving machine created in the tradition of large sporty coupes.”Chairman of the Board of Management of BMW Group AG, Harald Krüger said.
BMW’s new expression and brand presence can be experienced exclusively at the BMW Luxury Excellence Pavilion from Thursday, 22nd February 2018 to Wednesday, 7th March 2018.
The BMW Luxury Excellence Pavilion is also presented by partners Dior, Hugo Boss, Moet Hennessy Diageo, Jaeger-Le Coultre, Wei-Ling Gallery, Leica, illy Coffee and SPACE.
The BMW Oil Inclusive Programme, another industry-first offering from BMW Group Malaysia, is now available for all BMW vehicles with Maybank Instalment plan. Maybank cardholders can now enjoy a 6 to 12 months repayment period, through the Ezypay method, with a minimum spend of RM 500. The instalment plan is available for all aftersales transactions including Vehicle Service, Extension of Warranty and Service Packages, Repair, Body and Paint, Parts and Accessory, and Lifestyle items.
Commenting on the value-added service, Han Sang Yun, Managing Director and CEO of BMW Group Malaysia said, “We at BMW Group Malaysia are always in an ongoing pursuit of ways to enhance the sheer pleasure of a BMW ownership experience by providing quality initiatives. With this new offer, our goal is to affirm our initial sentiments for owners to enjoy their cars and peace of mind ownership experience even after the original service period.”
Stefan Sloboda, Head of Aftersales, BMW Malaysia expressed that “The plan with Maybank will allow more BMW customers to enjoy the freedom of further enjoying their premium ownership experience with their BMW vehicles.”
The BMW Oil Inclusive Programme allows BMW owners to extendthe service for their vehicles within a set number of years or mileage period at a competitive price, with a choice of 5 Years / 60,000km or 5 Years / 100,000km.
Take for example a BMW 1 Series registered in 2013 would now be out of its service and warranty programme with its current mileage of (approx.) 70,000km. Acquiring the 5 Years / 100,000km Oil Inclusive Programme this year (2018) will allow the owner to continue the Free Scheduled Service programme for his BMW 1 Series until year 2023 or 170,000km, whichever comes first.
Below shows the approximate cost per service according to the vehicle models respectively*, calculated based on average vehicle service interval of 10,000km, which could differ by vehicle manufacturing date and user’s driving behaviour.
Time / Mileage (years – km)
5 years / 60,000 km
5 years / 100,000 km
BMW 1 & BMW 2 Series
RM 494
RM 342
BMW M2
RM 812
RM 548
BMW 3 & BMW 4 Series
RM 519
RM 362
BMW M3 & BMW M4
RM 812
RM 548
BMW 5 Series
RM 544
RM 377
BMW M5
RM 1097
RM 744
BMW 6 & BMW 7 Series
RM 645
RM 447
BMW M6
RM 1097
RM 744
BMW X1
RM 503
RM 347
BMW X3 & BMW X4
RM 519
RM 362
BMW X5 & BMW X6
RM 595
RM 412
BMW X5M & BMW X6M
RM 1080
RM 734
BMW Z4
RM 511
RM 352
BMW I8
RM 503
RM 347
With the BMW Oil Inclusive Programme, owners can enjoy a fixed price for the next 5 years and peace of mind as trained BMW Certified Technicians service their vehicles with the latest know-how, technology, and equipment. Of course, the BMW Oil Inclusive Programme includes BMW Genuine Oil (Full Synthetic), BMW Oil Filter, and labour.
Catered for BMW vehicles without any active package with BMW or out of BMW Warranty and Service Package, this vehicle service interval is Condition Based Service with an average of 10,000km service interval, which could differ by vehicle manufacturing date and user’s driving behaviour.
For more information and purchase of the New BMW Oil Inclusive Programme, visit your preferred BMW Authorised Dealership.
* Prices shown are retail prices inclusive of 6% GST.
* Prices shown are valid as of time of publish.
* BMW Malaysia reserves the right to change the above prices without any prior notification.
BMW Group AG has appointed Harald Hoelzl (above) to assume the roles and responsibilities as the new Managing Director and Chief Executive Officer (CEO) of BMW Group Malaysia effective March 1st, 2018.
Hoelzl will take on the role from current Managing Director and CEO, Han Sang Yun (above, right) who, in turn, will take on the role as the new President of BMW Group Korea.
Hoelzl first began his career with the BMW Group in 2002 and has served in various functions in the Sales, Marketing, Dealer Development and IT departments. With an impressive track record, BMW Group AG appointed him as Head of Marketing at BMW Group Central South Eastern Europe in 2011 before leading the BMW Group’s operations in the Czech Republic.
Han Sang Yun, (below, right) meanwhile, will be the new President for BMW Group Korea effective March 1st, 2018 in place of current President Dr. Hyojoon Kim who will assume the roles and responsibilities of Representative Director and Chairman for the premium automaker in the country.
With over 20 years of experience in the automotive industry in his native country Korea, Han Sang Yun was appointed the Managing Director and CEO at BMW Group Malaysia in January 2015.
In his time in Malaysia, Han led the premium automaker to its best-ever performance growth in 2017 and he was also the key driver in growing BMW Group Malaysia’s portfolio of Plug-in Hybrid vehicles to 55% of its total volume delivery in the country, further driving the premium automaker’s strategy for Visionary Mobility.
