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Ford Continues Driving Skills for Life Programme in Malaysia, Provides Education on Safe Driving

Ford and its local distribution partner, Sime Darby Auto Connexion (SDAC), recently offered safe driver training and road safety awareness to corporate partners and members of the public through Ford’s global Driving Skills for Life (DSFL) programme.

More than 50 licensed drivers from corporate partners comprising telecommunications, highway maintenance and utilities companies participated in a free two half-day workshops at the Malaysia Agro Exposition Park Serdang (MAEPS).

According to the Malaysian Institute of Road Safety Research (MIROS), more than 43 percent of Malaysian drivers use their mobile phones while driving. This means that close to half of all Malaysian drivers are putting themselves and others in danger while behind the wheel.

As such, Ford and SDAC believe the Ford Driving Skills for Life programme will help drivers be more vigilant while on the road which would in turn, reduce the number of road accidents.

The DSFL workshops aim to address various driver risks, such as dealing with unexpected scenarios, speed and space management as well as raise awareness on distracted driving caused by mobile phone use or tiredness.

“Ford Driving Skills for Life provides Malaysian drivers with the tools and resources needed for safe driving. Road safety is a very serious issue and we take pride in our ability to help reinforce this message among Malaysian motorists,” said Syed Ahmad Muzri Syed Faiz, Managing Director, Sime Darby Auto Connexion (below).

The programme is conducted through a mix of classroom and practical training sessions where drivers are offered hands-on driving experience.

An emphasis on the dangers of driving under the influence of alcohol or medication was also incorporated as part of the programme. This included having participants wear specially designed goggles that help simulate the experience of driving while movement, coordination and alertness are impaired.

DSFL is Ford’s flagship global corporate social responsibility (CSR) programme funded by the Ford Motor Company Fund – the philanthropic arm of the Ford Motor Company. Globally, Ford DSFL is now in its 15^th successful year of training licensed drivers of all ages. To date, the program has trained more than 1 million individuals in safe driving practices.

New Haval Dealership Opens In Bangi, Selangor

Go Auto Sales Sdn Bhd, the exclusive distributor for Haval SUVs in Malaysia together with authorised dealer, Wan Auto Car Wheels Sdn Bhd officially opened its brand-new premise in Bandar Baru Bangi, Selangor. The authorised dealership located at Seksyen 7, Bandar Baru Bangi is a 3 S (Sales, Service and Spare Parts) dealer and aims to provide more convenience to HAVAL’s customers staying around Bangi or Kajang area. The premise, which is situated in an upcoming industrial and commercial area shall act as a point to serve our customers HAVAL’s offerings.

The launch which was attended by Executive Director of Go Auto Group, Dato’ SM Azli SM Nasimuddin Kamal, said, “We are glad to expand the growing HAVAL family and this new dealership adds to a total of 27 showrooms nationwide. In addition, we aim to have a total of 35 dealership nationwide by 2019. Our current H1 model comes with a seven-year unlimited mileage manufacturer warranty whereas, the H2 comes with 5-years warranty or 150,000km whichever comes first. From tomorrow till Sunday, our Reimagine Campaign will be having a roadshow at The Curve, and I encourage customers to come and enjoy our Freedom from GST offerings available until end of this month,” Dato Azli added.

HAVAL Malaysia is now offering new customers and current Haval owners who are interested to purchase new SUVs with its Merdeka ‘Freedom from GST’ promotion with savings up to RM6,600 for Haval H1 and RM7,300 for Haval H2. For more information of reimagine campaign visit HAVAL’s microsite http://reimagine.haval.my/.

Those interested can contact Haval’s Customer Care at 03-5569 7332 or email customercare@goauto.com.my. Customers can also visit www.haval.my or its official Facebook page at www.facebook.com/havalmy or instagram page at www.instagram.com/havalmy.

Over 3,000 Participants from Three Regions Make Their Way to SDAC’s Ford Pop-Up Store

Sime Darby Auto Connexion (SDAC), the sole distributor of Ford in Malaysia welcomed over 3,000 visitors to its first experiential Ford Pop-Up store for the Ford Ranger. The Ford Pop-Up store was first introduced in the Klang Valley this July. Since then, the Ford Pop-Up store has travelled up north to Penang and the east coast to Kota Bharu. Customers who attended the Ford Pop-Up store were offered the unique opportunity to be immersed in a Virtual Reality (VR) experience to discover the smart and safe driver-assist technologies that has helped the Ranger set industry benchmarks.

Various fun-filled activities were also offered to participants with chances to walk away with exclusive Ford merchandise. “We are extremely pleased with the public’s positive reception of our first Ford Pop-Up store. By leveraging contemporary retail marketing concepts and modern technologies like VR, we hope to continue creating unique experiences to bring the Ford brand closer to consumers while introducing our vehicles to more new-to-Ford customers in Malaysia,” said Syed Ahmad Muzri Syed Faiz, Managing Director, Sime Darby Auto Connexion (below).

A participant from the roadshow commented that, “The Ford-Pop Up store was beyond the usual consumer roadshow, but was also a place where I was also able to meet other Ford enthusiasts. It had various activities to not only entertain adults but was also fun for my children. I liked how the immersive Virtual Reality experience was able to show me how the Ranger’s safety features can assist me in a possible collision.”

The Ford Pop-Up store is still on tour and is scheduled to make its fourth stop at Setia City Convention Centre, Setia Alam from 10 until 12 August. It is open to public from 10am to 10pm daily and sales consultants will be present to assist with all inquiries, registration and purchase processes for interested customers. The schedule of the Ford Pop-Up store is as follows:

Dates	Locations
10 – 12 August 2018	Setia City Convention Centre – Lot B Car Park, Setia Alam
23 – 25 August 2018	Sutera Mall, Johor Bahru
6 – 8 September 2018	Aman Sentral, Alor Setar, Kedah

Customers at the Ford Pop-Up store can also take advantage of the current ‘Seize the Deal’ campaign which offers additional rebates of up to 10 percent on top of the six percent GST savings on the Ford Ranger, for total savings of RM19,830. The ‘Seize the Deal’ campaign is also valid for the Ford Fiesta and Mustang models, offering rebates of up to 17 percent and incredible total savings of up to RM113,000 and will run until 31 August 2018.

For the latest updates on the Ford Pop-Up store or more information on Ford, visit SDAC’s multilingual website (www.sdacford.com.my), which also features a chatbot that is now available in three languages – English, Bahasa Malaysia and Simplified Chinese – to provide a better customer engagement experience.

10 Lucky Honda Civic Type R Customers Win A Trip To Japan To Watch F1 Live! [+Video]

Honda Malaysia has announced the winners of the recently concluded ‘Sprint to the Suzuka Circuit’ campaign. The campaign was held to reward Honda customers who purchased and registered a Civic Type R during the period of April to July 2018. The 10 exclusive winners (below) were chosen based on the most creative answers to the 2 short questions. Each winner will receive two business class flight tickets, two entrance tickets to the iconic 2018 Formula 1 Japanese Grand Prix at Suzuka Circuit in October 2018, a 5 Days 4 Nights accommodation in Japan and two sets of official Honda Merchandise, all worth up to RM30,000.

Commenting about the campaign, Managing Director and Chief Executive Officer of Honda Malaysia Mr. Toichi Ishiyama said, “I would like to extend my appreciation to the Civic Type R customers for their support towards Honda Malaysia. It is our honour and great pleasure to reward the winners who are also owners of the best engineered Civic Type R. This hot hatch is truly a driver’s car with track-worthy performance yet providing great enjoyment to the driver in their daily commute. The Civic Type R is an amazing piece of engineering that provides the Joy of Driving to its owners.”

Being the most powerful Honda model ever sold in Malaysia, Honda Malaysia has received more than 100 bookings and delivered more than 80 units of the Civic Type R since its launch in November 2017. Powered by a highly advanced 2.0L VTEC Turbocharged engine, producing high outputs of 310PS and maximum torque of 400NM, the Civic Type R was engineered to deliver the most rewarding drive in the hot hatch segment. The 3-Way Driving Mode of COMFORT, SPORT and +R allows drivers to experience different dynamic performance both on the road and on the race track.

Recently, the Civic Type R completed its fifth and final planned series across Europe known as the Civic Type R Challenge 2018. The Civic Type R achieved its objectives and broke five records for a front wheel drive production car at all five iconic European race circuits, putting the Civic Type R on the top as the fastest car in its class. Living up to the “Challenging Spirit” inspired by Honda’s DNA, the Civic Type R features the iconic red H badge; a symbol of Honda’s racing legacy and an outstanding exterior symbol that defines a racing perfection body. Here’s the “CTR” in action!

The fully imported Civic Type R is priced at RM301,928 on-the-road without insurance. Customers can visit any of Honda’s 20 Sport Dealers (below) to view and place a booking for the Civic Type R. For more information on the Civic Type R, please call Honda’s Toll Free number at 1-800-88-2020 or log on to www.honda.com.my

List of 10 Exclusive Winners of “Sprint to the Suzuka Circuit” Campaign

No	Dealership	Customer Name	IC No
1	Autoworld Asia Sdn Bhd	Muhammad Aiman Esa	900604-14-XXXX
2	Ban Lee Heng Motor Sdn Bhd	Farzlina Binti Ahmad Murad	761223-08-XXXX
3	Botanic Auto Mall Sdn Bhd	Mohd Azroie Bin Zainal	870625-43-XXXX
4	Global Amity Sdn Bhd	Kueh Meng Hing	850313-13-XXXX
5	Kah Motor Co. Sdn Bhd – Selayang	Mohd Ezane Bin Aziz	700902-03-XXXX
6	Kah Motor Co. Sdn Bhd – Sg Pinang	See Kok Cheong	670905-10-XXXX
7	Peringgit Sri Motor Sdn Bhd	Ding Chee Rong	850612-13-XXXX
8	Syarikat Labuan Automobile Sdn Bhd	Datu Raja Noorfaisal Bin Datu Marsuali	831030-12-XXXX
9	Yong Ming Motor Sdn Bhd	Mohd Hafiz bin Mohd Haris Lim	861123-23-XXXX
10	Yooi Cars Sdn Bhd	Aliza Binti Kasim	890818-02-XXXX

List of 20 Honda Sport Dealers selling the CTR

No	Region	Honda Sport Dealers
1	Central	Autoworld Asia Sdn Bhd
2	Central	Botanic Auto Mall Sdn Bhd
3	Central	Global Amity Sdn Bhd (Bangi)
4	Central	Kah Motor Co Sdn Bhd – Selayang
5	Central	Sri Utama Auto Sdn Bhd
6	Central	USJ Car Express Sdn Bhd
7	Central	MH Prestige Auto Sdn Bhd
8	Central	Peringgit Sri Motor Sdn Bhd
9	Central	Tenaga Setia Resources Sdn Bhd
10	Central	The Millenium Auto Carriage
11	East Coast	Syarikat Tan Eng Ann Sdn Bhd
12	East Malaysia	Syarikat Labuan Automobile Sdn Bhd
13	Northern	Ban Hoe Seng (Auto) Sdn Bhd
14	Northern	Formula Venture Sdn Bhd
15	Northern	Kah Motor Co Sdn Bhd – Sg Pinang
16	Northern	Lee Motor SP (Car Div) Sdn Bhd
17	Northern	Yooi Cars Sdn Bhd
18	Southern	Ban Lee Heng Motor Sdn Bhd (Seremban)
19	Southern	Syarikat Motor GS Tay Sdn Bhd
20	Southern	Yong Ming Motor Sdn Bhd

Rolls-Royce Cullinan Officially Launched In Singapore! [+Videos]

The highly anticipated new Cullinan from Rolls-Royce Motor Cars made its South East Asian regional debut today in Singapore, at a glittering reception held atop the covered swimming pool of the Ritz Carlton Millenia.

Speaking at the event, Paul Harris, Rolls-Royce Motor Cars Regional Director for Asia Pacific, said, “Today we present all-new Cullinan – the Rolls-Royce of SUVs. This is a seminal moment in the history of the brand as we take our place at the very top of a highly competitive sector, but we are confident that Cullinan will set a new benchmark and take its occupants wherever they dare venture in effortless luxury.”

Adding on to Mr. Harris’ positive remarks at the reception, Renee Chua, Managing Director, Rolls-Royce Motor Cars Singapore said, “Cullinan is highly-anticipated in Singapore, an all-new model that also completes a prolific range of offerings from the marque. Singapore’s importance as a luxury hub in South East Asia is once again confirmed with this premiere, and we are very happy to bring new customers to the brand with Cullinan’s broader appeal.”

Effortless, Everywhere

Named after the largest diamond ever to be discovered, which now resides proudly atop the British Crown Jewels, Cullinan is Rolls-Royce’s first-ever SUV. The all-wheel drive high-bodied car is only the second Rolls-Royce to be underpinned by the marque’s proprietary Architecture of Luxury, and promises to redefine luxury travel as Effortless, Everywhere, without sacrificing the brand’s legendary “Magic Carpet Ride”.

Cullinan uses this new architecture in a wholly different manner to enable limitless adventure where the road ends and the trail begins, with uncompromised comfort, space, usability and cutting edge technology. Cullinan is the answer for super-luxury SUV patrons that accept no compromise; When Sir Henry Royce said, “Strive for perfection in everything you do. Take the best that exists and make it better. When it does not exist, design it”, he could have had Cullinan in mind.

Further, Cullinan offers a suite of Bespoke features developed specifically for the increased variance of its intended patrons’ lifestyles, for example the Viewing Suite and the Recreation Module. The Rolls-Royce Bespoke Collective seeks challenges from Rolls-Royce patrons as they dream up new and creative uses for these spaces.

Designing Supreme Luxury

Strength and power underline Cullinan’s design for supreme luxury. Headlights and air intakes are deep set into the front face, with a prominent brow accentuated by daytime-running LEDs. A newly-designed chamfered Pantheon grille protrudes forward to denote strength, combining with defined vertical and horizontal lines create a powerful visage.

At the heart of Cullinan sits a 6.74-litre twin-turbocharged V12 engine, developed from the ground up to provide effortless torque at extremely low revs. Peak motivation at 850Nm is available from just 1,600rpm, coupled to an all-wheel drive system via an 8-speed transmission, enabling Cullinan to rise from the get-go with grace and pace.

Cullinan in Singapore

The Rolls-Royce Cullinan presented in Singapore is finished in Magma Red, with a Tan and Black interior. Prices for Cullinan in Singapore start at SGD 1,268,888. Further information can be accessed via the Rolls-Royce Motor Cars Singapore website.

For the full details on the RR Cullinan, download this release: ROLLS-ROYCE CULLINAN MAKES ITS DEBUT IN SINGAPORE