First national carmaker Proton hosted another round of dealers signing ceremony and this time a total of 12 existing, and 3 new dealers were present for the ceremony. The Dealers Network Upgrade and New Dealership Agreement signing ceremony was held at PROTON Centre of Excellence. Representing PROTON was Abdul Rashid Musa, Vice President of Sales and Marketing, who signed the agreement with the dealers.
Dr Li Chunrong, Chief Executive Officer of PROTON and senior management members of PROTON were present to grace the occasion. In less than five months, PROTON has achieved 72% of its 2018 intended target for its outlets nationwide to have 3S and 4S status. On a strong footing, PROTON is on track with its plan to attain 109 outlets of 3S and 4S stature by end of October 2018, and the Company is getting closer to the benchmark target earlier than expected.
“I am happy to share that within a period of less than five months, that is from January – 18 May this year, we managed to accomplish 79 outlets with 3S and 4S status, which is approximately 72% achievement against target set for the year. This is absolutely good news, a wonderful moment for PROTON, and with the upgrading taking place, we are confident that we are on steady grounds to provide world class excellence by delivering best sales and service experience for our customers,” said Dr Li Chunrong, Chief Executive Officer of PROTON.
Li also mentioned, “I also wish to thank new investors who joined us as Dealers of the PROTON family. While all of us were tirelessly making plans to drive PROTON forward, we are very encouraged by the fact that we have the support of new investors along the way, who are game to take on the challenge of being a PROTON dealer. This can only mean one thing – that we still have strong brand presence in the market and because of this, many came on board to sail on the PROTON journey into the future with us. Thank you for believing in us. Now we can all charge ahead and be the driving force of the brand”.
And on that note, in terms of sales, the recent announcement by the Malaysia government for zero-rated Goods & Services Tax (GST) to come into effect on 1 June 2018, car buyers will be enjoying a tax holiday with substantial savings on car prices. PROTON customers stand to gain even more as the national car maker strives to boost its value for money proposition.
Despite zero-rated GST only due for implementation on 1 June 2018, buyers of Proton cars can enjoy lower post GST pricing with immediate effect. Though the sticker price will remain the same until the date GST gets zero-rated, all customers will be offered the choice between an instant cash rebate for cars registered from 16 May to 31 May or service vouchers equivalent in value to the difference between the current and new price of the car, effective June.
Adding to the potential savings PROTON customers receive in May are exciting sales initiatives that make it even easier to own a Proton car. The current Kosong-kosong promotion (above) means buyers of the Proton Iriz (Executive and Premium variant), Proton Ertiga (all variants) and Proton Exora (all variants) who sign-up with Hong Leong Bank will receive 0% financing for the first year*. Customers who prefer to buy a Proton Saga or Proton Persona will receive free 3-months installment if they finance their new car via PROTON Commerce*.
As for fans of Proton Suprima S (above), they will enjoy whopping discounts of up to RM15,172 on top of the zero-rated GST pricing for these cars. The zero-rated GST offer extends also to servicing at all authorised PROTON service centres where a 6% discount (for labour and periodical maintenance parts only) is being offered to all owners who send in their cars for periodical maintenance.
For the FULL list of 0% GST Proton prices, download this:
NEWS RELEASE – THE BEST TIME TO BUY A PROTON
For full details of all offers, visit the nearest PROTON showroom or call its Customer Care hotline at 1-800-88-8398 or email customercare@proton.com.
*terms & conditions apply.
