Honda Malaysia has begun delivering the new Honda HR-V and the first customer to receive the new crossover SUV was Nurul Hafida binti Mohd Jais. Cik Nurul Hafida received her new vehicle at MJN Motors Sdn. Bhd. in Cheras, Selangor, where she had booked the RS e:HEV version with a red finish.
As the first HR-V owner in Malaysia, she received some extras as token of appreciation from Honda Malaysia. These were Honda Authorized Accessories, Ultra Glass Body Coating and Honda official merchandise valued at RM5,700.
Explaining the reasons why she chose the new Honda, Cik Nurul Hafida said: “I did my research even before the official launch of the All-New HR-V in Malaysia. The exterior styling and looks caught my attention and that’s when I decided to book the model the moment it was opened for booking. I have been anticipating the delivery of my new car and was pleasantly surprised when I found out that I was the first customer to receive the car!”
“What’s even more exciting is the additional surprise of receiving gifts from Honda! I am looking forward to taking my family out and about on my new ride,” she added.
Speaking at the handover ceremony, Honda Malaysia’s Managing Director & CEO, Hironobu Yoshimura, said: “The response we have received for the All-New HR-V has been overwhelming and we believe this new model will be sensational once again as it did in the past. Today, we are excited to deliver the All-New HR-V to the first owner, Cik Nurul Hafida. In addition to this momentous occasion, Honda Malaysia will deliver over 1,300 units of the All-New HR-V within one month of its launch. We would like to take this opportunity to convey our sincere gratitude to all our customers for their continuous support to the Honda brand.”
Demand for the new HR-V is high, according to Wan Hazmi bin Dato’ Wan Mustafa, owner of MJN Motors Sdn. Bhd. “We are so honoured to be the dealer to deliver the first HR-V to our beloved customer! We are committed to continue providing our customers with excellent service in all aspects,” he said.
The new HR-V is available with a choice of three 1.5-litre powertrains. The RS version has the e:HEV system with Honda’s unique 2-motor hybrid system which generates 131 ps/253 Nm and the other two are a VTEC turbocharged engine (181 ps/240 Nm) and a naturally-aspirated i-VTEC engine (121 ps/145 Nm).
For this second generation, a more modern feel is evident and features available (depending on version) include leather upholstery, sports pedals, dual-zone automatic air-conditioning with an Air Diffusion System, and a Hands-Free Power Tailgate with Walkaway Close function. Honda SENSING, the suite of active safety systems, is standard across the range.
For more information on the latest HR-V or any Honda models, visit any of the 102 authorized Honda dealerships nationwide or www.honda.com.my.
Proton will begin selling its first electric vehicle (EV) from Q4 of 2023 via its marketing arm, Proton Edar, which has been appointed as the importer, distributor, and dealer for smart New Energy Vehicles (NEV). Besides the Malaysian market, Proton Edar will also be handling the brand in Thailand (from 2024).
The EV is the newsmart #1 (referred to as ‘hashtag 1’) which was launched in April this year. The smart #1 is the first product of a joint venture company, smart Automobile Company Ltd. which was established by Mercedes-Benz AG and the Zhejiang Geely Holding Group in 2019. It is a ‘descendant’ of the original smart company which started in the 1990s as a low-cost concept of Nicolas Hayek, creator of the Smart watches.
The EV will not be in Proton showrooms and there will be separate outlets dedicated to the brand. Expect a different, more digital environment at these outlets as they will be modelled along the same concept as smart outlets in other markets. Whether aftersales support will be shared with Proton or be separate is something being studied at the moment although it may be better to have dedicated facilities. Just because EVs are electric vehicles doesn’t mean that the ‘wireman’ at the workshop will be qualified to handle them!
As the brand image is youthful and ‘lifestyle’, the smart #1 is targeted at younger customers. However, the smart #1 is a premium product and its price would therefore be unlikely to be under RM150,000 with the present tax exemptions. This would make it difficult for young customers in Malaysia to afford but according to Roslan Abdullah, CEO of Proton Edar and Deputy CEO of Proton Holdings Berhad, there is a segment of young and affluent customers whom the company expects will be interested in such a product.
The marketing of smart EVs is seen as the first phase of collaboration between Proton and smart and could possibly see other ventures. The company will also be looking at EV models for other segments, although these could come from other brands in the Geely group (eg Emgrand and Zeekr). This is one of the advantages Proton has by being part of such a large group as it has access to models and technology which can be adapted for its products.
Certainly, it will provide Proton with useful experience and insights into selling and servicing EVs to Malaysians in preparation for its own electrified products in future. In fact, the carmaker has already established a New Energy Vehicle division to look into all aspects of the future business.
Well aware of the issue of ‘range anxiety’ and access to recharging facilities, Proton Edar will also be looking at ways to develop its own recharging network as well as public facilities. Additionally, there is also the possibility of a mobile recharging service which could be offered in rural areas where the recharging network might not cover adequately.
Initially, the annual volume is expected to be 800 to 1,000 units in Malaysia, with a forecast of 10,000 units by 2027. Bookings might be accepted from May next year as the first shipment of cars is expected during the second quarter.
Fuel Price Updates for coming 7 days see another 5 sen reduction in RON97 petrol to bring the price per litre to RM4.35. New fuel price effective after midnight today.
Fuel saving tips
Slow and steady: You don’t have to drive at a crawl to save fuel but if you just drive more frequently at 80/90 km/h instead of 100/110 km/h, you could save 10 to 15% in fuel. Keeping a steady speed rather than ‘pumping‘ the pedal will also save on fuel.
Right tyre pressures: Under-inflated tyres will cause more rolling resistance (not to mention faster wear) which will worsen fuel consumption. Be sure they are inflated to the minimum recommended by the manufacturer and a bit more might also be better.
Service the engine regularly: Engine parts wear out or get dirty over time and reduce the operating efficiency of the engine. Regular servicing ensures that adjustments are set correctly and periodically, parts like filters or sparkplugs need to be replaced.
Switch off the engine more: Many motorists do not fully realize that the engine is burning fuel every second it is running. They will keep the engine running for long periods while waiting for someone to buy things or waiting for their children to come out from school. This is very wasteful and running the air-conditioner at the same time wastes more fuel. Switch off the engine when you are going to be stationary for more than 5 minutes and you’ll find your fuel consumption improving.
Plan trips: If you have different places to go on a single journey, spend a few minutes to think about the route so that you avoid congested areas. You may have to travel a few extra kilometres using a less congested route but you will actually use less fuel because the car won’t be stuck in a jam burning fuel going nowhere. Plus you will probably be less stressed out when you reach your destination.
Don’t carry unnecessary weight: The less weight your car has to move, the less hard the engine has to work. So whatever you do not need to keep in the boot should be taken out. This includes those golfbags.
Boustead Petroleum Marketing Sdn Bhd, the company marketing BHPetrol fuels and lubricants today gave away a total of RM220,000 in cash prizes to the winners of the ‘Riang Ria Hari Raya’ contest held in April and May. There was a total of 40 contest winners from around Malaysia, with the Grand Prize of RM20,000 each going to 5 winners, RM10,000 each to 5 winners, RM5,000 each to 10 winners, as well as consolation prizes of RM1,000 each for 20 winners.
The contest was held over two months at BHPetrol stations nationwide, and all motorists had to do to participate was to purchase BHPetrol Infiniti fuels or make a purchase of RM30 or more at the BHPetromart convenience store.
While entry forms for the contest were available, participation was made easier using the BHPetrol loyalty eCard app. Via the app, members can instantly redeem their points for an extensive range of items and gifts. If they prefer, they can also convert their points for fuel with every 950 ePoints equivalent to RM10 of fuel.
Expressing gratitude to customers and congratulating the lucky winners of the contest at the presentation ceremony this morning, Ir. Azizul Azily Ahmad, CEO of Boustead Petroleum Marketing, said: “This is one of our ways to reward customers who have been supportive to the brand all these years. We will continue implementing more exciting promotions and providing excellent service to all our customers. It is part of the company’s ongoing marketing activities to generate interest and awareness on the available offers at around 400 BHPetrol service stations nationwide.”
Besides the contest awards, the company also contributed RM20,000 to Jabatan Hal Ehwal Veteran ATM (JHEV) which was received by Lt. Kol. Azwadi bin Jamian, JHEV’s Chief Operating Officer. This contribution fulfilled the pledge made by BHPetrol to help the under-privileged community, particularly the retired army veterans, as part of the company’s Corporate Social Responsibility (CSR) program.
Ir. Azizul Azily Ahmad, CEO of Boustead Petroleum Marketing (left), handing over the CSR donation to Kol. Azwadi bin Jamian, JHEV’s Chief Operating Officer.
BHPetrol, a Malaysian petroleum brand, has now been in existence for 16 years and is marketed through a network of some 400 retail service stations. Besides high-quality Infiniti fuels, both petrol and diesel, the brand also offers automotive lubricants and LPG for domestic and industrial use.
For more information on BHPetrol products and services and to locate a station, visit www.bhpetrol.com.my.
To make a great pick-up truck, ask customers what they want. That was how designers of the next-generation Ford Ranger started their project. Max Tran, chief designer for the new Ranger, and his team spent hundreds of hours with customers around the world to see how they use their pick-up trucks on a daily basis.
More than 5,000 interviews were conducted and more than 1,800 pages of field notes were generated for reference, which helped development and guide both engineers and designers to build a truck with the features and capability customers wanted.
With these insights, plus the Ranger’s award-winning pick-up truck formula, they created the next-generation Ranger as an iconic, versatile and trusted pick-up truck customers can trust to tackle almost anything.
“Seeing owners use their trucks, whether for work, family or play, inspired some fantastic ideas that drove our design and development decisions,” said Tran. “One great example of that is the integrated box side-step. During our clinic sessions, we noticed that many customers had trouble reaching over the side of the truck into the bed; others were standing on the rear tyre or the bumper to gain access,” Tran said.
“So, we came up with the idea of a box step, behind the rear wheel,” he said. “We mocked one up, tested it with owners and the response was overwhelming. People told us that step would be reason enough to buy the Ford Ranger,” he revealed.
Exterior Design The exterior design of the next-generation Ranger followed two important guiding principles: to bring it into the future and to make it Built Ford Tough. “Customers had clear ideas on what they liked and how they used their Rangers in their day-to-day lives,” Tran said. “We also needed to incorporate features customers wanted and valued to ensure it was welcoming and contemporary and as versatile as it was capable.”
Some of the designers looked to nature, some to architecture and some others to art for inspiration. “We didn’t hold back. We let our designers loose to really go for it,” Tran said. They also thought of the Ranger as the brother of the F-150, the best-selling truck in the world, and drew some styling elements from it.
“The Ranger has developed a strong following over the past 10 years, and we really leaned into the iconic design features that have made it such a beloved truck across the world but also push the design envelope,” said Tran.
The pick-up’s athletic look is intentional, with surface treatments executed to be strong and muscular. From the bold new grille with its C-clamp headlights, daytime running lights and strong horizontal upper grille bar, to the pronounced wheelarches, strong shoulder line and large sculpted Ranger logo on the tailgate, the next-generation Ranger conveys confidence and capability.
At the rear, the taillamps were designed in harmony with the graphics of the C-clamp headlight treatment. By extending the track and wheelbase by 50 mm (compared to the previous Ranger), the designers were able to push the front wheels out to the corners, enhancing its on-road stance.
Interior design Inside, the next-generation Ranger not only features a stylish new and spacious cabin but the cockpit also has user-friendly technology. Soft-touch materials and appliques elevate the interior ambience with a premium feel while the new instrument panel adopts a coast-to-coast design that enhances the spacious feel.
Several design cues also are carried over from the exterior. The air vent vanes, for example, feature a similar design to those in the front grille, and several exterior surface treatments have been adapted for interior use.
The dashboard is dominated by a 10.1-inch or 12-inch high-resolution touchscreen (depending on version) solidly mounted into the centre section, complementing the digital instrument cluster. Customers expressed a preference for the screen’s portrait orientation because it created enough space for navigation screens while also leaving room in the lower portion of the screen for other menus, like those for the climate and entertainment controls.
The designers also reimagined key aspects of the cabin. One example: how the door release handles could be better integrated into the ‘coast-to-coast’ dashboard design, making them easier to use. Again, customer feedback led to the door release handles being mounted lower, providing easier reach to window switches and the armrests. Rear occupants also get cooling outlets at the rear of the centre console.
The seats also have been redesigned, with new bolsters and foam inserts that are more inviting, stylish and comfortable. Versatility is key with the second-row seats now folding flat and boasting out-of-sight and secure under-seat storage. There is also an added storage area in the door pockets with space both in the front and back.
“The next-gen Ranger really redefines the role of the pickup as a trusted partner for work, family and play,” said Gary Boes, Enterprise Product Line Management director, Global Trucks. “With the help of all the rich insights from customers, we’ve created a Ranger we believe will inspire owners to do more of what they love to do, with features that encourage them to explore new horizons.”
Join the Debut Tour The next-generation Ranger has been making a debut tour since its first public appearance last month. Sime Darby Auto ConneXion (SDAC), the sole distributor for Ford in Malaysia, is offering previews at a series of events around the country over 5 weekends. These include events in Kuching on September 7 -1 1 at Vivacity Megamall, and at the Suria Sabah Shopping Centre, Kota Kinabalu on October 5 – 9.
Mahindra & Mahindra, India’s leading SUV manufacturer, has officially opened its new design centre of excellence in England which will serve as the ‘conceptual hotbed’ for the company’s portfolio of future EV products. Known as Mahindra Advanced Design Europe (M.A.D.E), the facility is part of the Mahindra Global Design Network that includes the Mahindra India Design Studio in Mumbai.
To create future EVs The role of M.A.D.E. is to conceive and create all future EVs and advanced vehicle design concepts. It is equipped with state-of-the-art design tools, enabling it to handle end-to-end design activities including conceptualisation, 3D digital and physical modelling, Class-A surfacing, digital visualisation and Human-Machine Interface (HMI) design.
It also incorporates a complete digital visualisation suite, clay modelling studio, VR digital modelling and digital as well as physical presentation areas.
Two brands, 5 e-SUVs During the official opening recently, Mahindra & Mahindra, also presented its new INGLO EV platform (shown above) and 5 e-SUV proposals under two EV brands, showcasing its vision for the future of electric mobility. The new brands, created specifically for EV products are XUV and BE.
The first of the e-SUVs will be launched in December 2024, followed by two in 2025 and one in October 2026. The launch date for the fifth model is not confirmed but it will be a SUV grand tourer.
Cooperation with Volkswagen Group Additionally, Mahindra & Mahindra also announced a strategic cooperation plan with the Volkswagen Group which will see the German carmaker supplying its MEB electric components (electric drivetrain, battery system and battery cells) for the INGLO purpose-built electric platform.
The cooperation intends to have a volume of more than one million units over lifetime for the 5 proposed all-electric SUVs. The two companies also intend to explore further opportunities for collaboration, opening the perspective towards a broader strategic alliance to accelerate the electrification of the Indian automotive market.
This will encompass potential areas of collaboration in the field of e-mobility, including vehicle projects, the localization of battery cell manufacturing, and charging and energy solutions for the electric ecosystem in India.
“We are happy that we have identified a larger scope of collaboration between our two companies. Together, Volkswagen and Mahindra can contribute significantly to the electrification of India, a huge automotive market with ambitious climate protection commitments. The MEB Electric Platform and its components are key to affordable sustainable mobility around the globe. The partnership not only demonstrates that our platform business is highly competitive, but also that the MEB is well on track to become one of the leading open platforms for e-mobility,” said Thomas Schmall, Volkswagen Group Board of Management member for Technology and CEO of Volkswagen Group Components.
