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To be the most powerful straight-line car on the planet, the Bloodhound LSR is fitted with a Rolls-Royce engine but it’s not an engine you get in the Rolls-Royce Phantom. It’s the EJ200 jet engine made by the other Rolls‑Royce company and which is normally found on the Eurofighter Typhoon fighter jet.

The output for this jet engine is a monstrous 9 tonnes of thrust (90 kN), equivalent to approximately 54,000 thrust horsepower – about the same as the combined output of 360 medium-sized cars. That will rocket the Bloodhound to a mind-blowing speed of 800+ km/h which is as fast as a commercial airliner’s cruising speed. On solid ground, that would definitely place it amongst the 10 fastest cars of all time.

Bloodhound LSR

At full design speed, the Bloodhound LSR could cover 1.6 kms in 3.6 seconds – or 150 metres in the blink of an eye. The World Land Speed Record of 1,227.9 km/h is held by the Thrust SSC which was set in 1997 by a UK team led by Richard Noble and driven by Andy Green.

The project is now split into two phases. Phase one’s target is to break the existing World Land Speed Record. This is necessary to understand how the car behaves as it enters the transonic stage initially and then supersonic speed levels. Upon the successful completion of the first phase, the team will review the data and technical challenges before embarking on phase two, and the challenge of safely reaching 1,600 km/h.

A 9,000-km journey to set a new record
The project has reached the final phase of its build programme as it prepares to head to South Africa and be put through its paces in a series of high-speed shakedowns on the vast Hakskeenpan desert in the Northern Cape.

Bloodhound LSR

Moving the 6.4 tonne Bloodhound LSR 9,000 kms from the UK to South Africa throws up major logistical challenges in itself. Much of the heavy support equipment, including the car’s trailer, has already set off to make the long journey by sea but the car itself will travel via air freight to ensure it isn’t subjected to any uncontrolled shock loads that could damage it in transit.

The EJ200 jet engine will travel mounted inside the upper chassis, which is where you would find it in its natural home inside the Eurofighter Typhoon. The 2-metre-high tail fin, which is the same size as that found on a Red Arrows display jet, has been removed and will travel upright in a wooden crate, along with some sections of the composite bodywork.

Bloodhound LSR

The car will be fitted with the wheels shod with pneumatic tyres that were used for UK runway testing at Cornwall Airport in October 2017, where they carried the car at speeds of up to 320 km/h. For testing in South Africa, the wheels will be changed from pneumatic to solid aluminium discs to cope with the high speeds and desert environment.

The 90-kg desert wheels are produced by a consortium of partners including Castle Precision Engineering, who recently balanced the wheels to ensure they conform to Class G2.5, the same as aircraft turbine blades. This involves an exacting process of shaving microns of aluminium from the spinning discs to ensure they’re perfectly balanced and ready for the desert.

Bloodhound LSR

Crucial testing stage
This stage of the testing process is crucial, as the 480 – 900 km/h window is one of the most vulnerable stages for the car. It’s at this point that the stability of the car transitions from being governed by the interaction of the wheels with the desert surface to being controlled by the vehicle’s aerodynamics. The grip from the wheels will fade faster than the aerodynamic forces build up, so this is likely to be the point where the car is at its least stable.

Data on the interaction between the solid aluminium wheels, which are being used for the first time, coupled with ‘base drag’ measurements, will provide real world insight into the power required to set records. Base drag relates to the aerodynamic force produced by low pressure at the rear of the car, sucking it back. As the car approaches transonic speeds, this force far exceeds the friction of the air passing over Bloodhound’s bodywork.

Bloodhound LSR

“Transforming Bloodhound from a runway spec car to one capable of reaching speeds in the transonic range on the desert racetrack has been no small task,” said Bloodhound LSR Engineering Director Mark Chapman. “After many years in preparation, we can’t wait to get out to the Hakskeenpan and let Bloodhound off the leash to see just how it performs.”

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BHPetrol

In the not-too-distant future when cars start to operate without humans managing, the environment in the cabin will surely change. On long journeys, there may be a need for more infotainment to pass the time. To demonstrate how we might be using media in our vehicles in the future, Porsche, start-up Holoride and media company Discovery have proposed a new VR (Virtual Reality) solution for use in vehicles.

The aim of the collaboration between Porsche and Holoride is to give vehicle passengers the opportunity of immersing themselves in virtual worlds. Development plans include entertainment, edutainment, as well as solutions for productivity and relaxation in the vehicle.

Maximum immersion for passengers
For this purpose, Holoride software links a VR headset with sensors and the vehicle so that content can be adapted to the car’s driving movements in real time. For instance, if the car is being driven around a corner, the ‘vehicle’ that the passenger is virtually travelling in will also change direction. Consequently, users experience maximum immersion into a fictitious world to significantly reduce the symptoms of travel sickness. This also applies to watching 2D content.

VR Experience

Passengers can choose from various 2D or 3D experiences ranging from documentaries and, for now, an underwater adventure through to a journey in time. The newly presented VR experience transports users in a drone moving through a futuristic city.

In future, the system could also evaluate navigation data in order to adapt the length of a VR experience to the calculated duration of the journey. Holoride software makes it possible to offer elastic content which is a new form of media especially designed for use in vehicles. Such content will adapt to not only to motion and context but also projected driving time so that the presentation ends when the destination is reached.

“Our joint projects with Holoride and Porsche Digital have demonstrated what the technology is capable of. In future, we also envisage Porsche-specific solutions, for instance for the race track,” added Anja Mertens, Project Manager for Smart Mobility at Porsche AG.

VR Experience

VR experience to be commercialised by 2021
Holoride is pursuing an open platform approach so automotive manufacturers and content producers can readily use the technology. “Now that we have teamed up with Discovery, we can demonstrate for the first time how users can also experience 2D content such as films in the virtual 3D world. We call this an ambi-environment,” explained Nils Wollny, CEO of Holoride.

As part of the Startup Autobahn innovation platform, the young company had shown that the Holoride software works seamlessly with manufacturer vehicle data for motion-synchronised, real-time generation of virtual reality (VR) and cross-reality (XR) content. The cooperation with Discovery underlines Holoride’s approach to also bring edutainment content to the vehicle in addition to gaming and entertainment. Holoride aims to bring this new form of entertainment using commercially available VR headsets for passengers in the rear seats of production cars to market by 2021.

Having Discovery, already well known for its documentaries, as a partner for 2D content means benefiting from their expertise in the area of real-life entertainment as the company supplies topically matching documentary material for the in-car VR experience.

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BHPetrol

Bermaz Motor, the official custodian for the Mazda brand here in Malaysia, has officially unveiled their latest 2019 Mazda CX-8. Interested parties can start placing your bookings for Mazda’s latest ultimate seven-seater premium SUV, which fills in the void between the 2019 Mazda CX-5 and the higher-end Mazda CX-9. (more…)

BHPetrol

Local assembly of vehicles has been going on since the mid-1960s when the government offered incentives to carmakers to build factories and assemble their vehicles in Malaysia, or have the vehicles assembled under contract by other parties. The move was to put Malaysia on the path towards industrialisation and the auto industry was to serve as a catalyst, as it had in countries like Japan and Germany.

From a handful of factories in the late 1960s, mainly in Selangor and Johor, the network of assembly plants spread across the country to states like Pahang and Perak, and even East Malaysia. The number of factories has risen and fallen as market conditions have changed over the past 50 years, and there are 22 active plants today which collectively produced  380,940 units of passenger and commercial vehicles during the first 8 months of this year.

From the start, the government encouraged the sourcing of parts locally as well to develop the auto industry in a comprehensive way. Incentives were also given for using more local parts as well as for investments made to grow local assembly. However, where exports are concerned, Malaysia has not been as strong as Thailand and Indonesia and it is only in the past decade that a few carmakers have started to use Malaysian plants as regional production hubs for some models.

Mazda Kulim Plant

Assembly plants in Malaysia

HICOM
Aerial view of HICOM Automotive Manufacturers (Malaysia) in Pekan, Pahang. Brands such as Isuzu, Volkswagen, Mercedes-Benz, Mitsubishi FUSO and DEFTECH assemble their products at the complex.

PISTON.MY

BHPetrol

The super successful McLaren Mercedes titan duo is coming back to the world of Formula 1 and we can’t be more excited about the legendary prospect. McLaren Racing together with Mercedes-Benz announced that the McLaren F1 team will be powered by Mercedes starting in the 2021 season. (more…)

BHPetrol

Big corporations continue to be successful because of the support and business the communities they operate in give them. Never forgetting this, companies like Ford Motor Company have a Global Caring Month where thousands of its employees around the world participate in community projects to reciprocate and to create positive impact in people’s lives

For the 14th year of the Global Caring Month, Ford together with its sole distributor, Sime Darby Auto ConneXion (SDAC), organised a full-day activity for the elderly at the Sincere Care Home to help improve their living conditions as well as to provide emotional support. During the full-day visit, SDAC-Ford volunteers offered help with housekeeping and meals preparation and entertaining the senior folks. Apart from food and games, a spa corner offering manicure, pedicure, facial and haircut services were also set up by the talent volunteers to help groom the residents of the nursing home.

Sincere Care Home is a nursing home dedicated at looking after senior citizens who were found living on the streets, sent by families who are less able and referred to by the hospital. To help reduce the financial burden of its daily operation, the volunteers also made contributions in kind and in cash.

2019 Ford Global Caring Month

Enhancing quality of life
“Ford Global Caring Month programme is a great platform and we are proud to be a part of it. Each year, we get to contribute to a different cause and make a difference in people’s lives. Together with Ford, we are committed to enhancing the quality of life for people in our communities where we live and work” said Syed Ahmad Muzri Bin Syed Faiz, Managing Director, Sime Darby Auto ConneXion.

2019 Ford Global Caring Month

Ford Global Caring Month is a signature annual event of the Ford Volunteer Corps. Since its launch in 2005 by Executive Chairman Bill Ford, Ford Volunteer Corps members have contributed more than 1.5 million hours of community service in 50 countries, representing more than US$40 million of in-kind community investments. During the month, the Ford Volunteer Corps tackled hundreds of projects in cities, towns and villages in six continents. Ford Fund is contributing more than US$675,000 in grants to purchase tools and supplies for many of the global projects.

“Ford volunteers are improving access to clean water, feeding the hungry, building homes, renovating schools and providing opportunities to help make people’s lives better all over the world,” said Todd Nissen, director, Ford Volunteer Corps. “Each Ford volunteer is making a valued contribution to stronger communities and a better world.”

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