From the time it was first introduced in the mid-1970s, the Toyota Kijang has been a top-seller in Indonesia to the extent that it’s been regarded as country’s ‘national car’. Toyota had come up with a product that was ideal for the market, providing versatility to carry people and goods as well as robustness to handle the wide variations in road conditions.
After 45 years, the third generation has now been launched and takes a big step forward with a new electrified powertrain. The model’s name in Indonesia is Kijang Innova Zenix, somewhat lengthy but the ‘Kijang’ name is so strong that Toyota Indonesia has to retain it. ‘Innova’ is, of course, what Malaysians (and customers in other markets) know it as although we had a Kijang earlier that was called the Unser. Zenix is probably to highlight the transition to an electrified model.
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