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Hyundai Unveils “Pleos” Infotainment System, Taking Aim at Tesla

Hyundai Motor Group has revealed its next-generation infotainment and operating system, dubbed “Pleos,” featuring a large centre display reminiscent of Tesla’s signature touchscreen interface. Set to debut in the second quarter of 2026, the new system promises faster performance, enhanced vehicle connectivity, and a sleek, modern user experience.

Unlike Tesla’s button-free approach, Hyundai’s Pleos will retain physical controls, ensuring ease of use while maintaining a futuristic aesthetic. The decision to integrate knobs and buttons may appeal to drivers who prefer a more tactile interface, avoiding the common frustrations associated with fully touch-based controls.

Tesla has long been recognized for its highly responsive infotainment system, and Hyundai appears to be taking inspiration while offering an alternative for consumers looking to move away from the brand. If the prototype is any indication, Pleos could provide a similarly intuitive and feature-rich experience while distinguishing itself with added convenience.

The name “Pleos” is derived from the Greek word pleo, meaning “more,” combined with OS for operating system—a nod to the platform’s emphasis on expanded capabilities.

Developed entirely in-house, Pleos functions as a Hyundai-built supercomputer, integrating high-performance chips, vehicle operations, infotainment, cloud infrastructure, fleet management, and logistics optimization. It promises faster response times, real-time data accuracy, and enhanced autonomous driving capabilities.

While Hyundai has yet to confirm which brands, models, or powertrains will be the first to feature Pleos, the company has set a goal to equip 20 million vehicles with the system by 2030.

In addition to its infotainment advancements, Hyundai aims to implement Level 2-plus autonomous driving technology by late 2027, utilizing a combination of cameras, radar systems, and AI-driven technology—all powered by Pleos.

With its cutting-edge infotainment and self-driving ambitions, Hyundai is positioning Pleos as a key player in the future of connected vehicles, offering an enticing alternative for drivers seeking a Tesla-like digital experience within a broader automotive ecosystem.

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