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Proton Collaborates With Grab Malaysia To Enhance E-Hailing Vehicle Access

Proton has signed a Memorandum of Agreement (MoA) with Grab Malaysia to support the e-hailing industry by providing exclusive benefits for drivers who choose the Proton Saga. This partnership is aimed at making vehicle ownership more attractive for Grab driver-partners, with perks that include cash rebates and a 5% service discount, valid for two years or up to 40,000 km. The MoA was signed by Roslan Abdullah, Deputy CEO of Proton, and Rashid Shukor, Director of Country Operations and Mobility at Grab Malaysia.

Through this agreement, Proton strengthens its role in the e-hailing sector by offering the Proton Saga, a car that appeals to drivers due to its affordability and reliability. The Proton Saga, Malaysia’s best-selling car with over 2 million units sold, has long been valued for its durability and safety features like ABS, electronic brake distribution, parking sensors, traction control, and a touch screen infotainment system.

2022 Proton Saga

Saga Power Up for Grab Drivers Campaign
Launching on 4 November, the “Saga Power Up for Grab Drivers” campaign offers Grab drivers access to the Proton Saga with exclusive incentives, including cash rebates and service discounts. New Grab drivers purchasing a Proton Saga will receive an additional incentive of up to RM500 upon activating their Grab Driver account, a further step to making it easier for people to join the e-hailing industry.

Roslan Abdullah expressed Proton’s commitment to providing practical and reliable vehicles for entrepreneurs, while Rashid Shukor highlighted Grab Malaysia’s goal of supporting driver-partners with more accessible earning opportunities in Malaysia’s digital economy. This initiative also addresses the growing demand for e-hailing rides, optimising driver availability to meet public needs.

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