Bobby-AMG Children's Car Reimagined: Mercedes-Benz Adds LED Lighting and Premium Features

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Bobby-AMG Children’s Car Reimagined: Mercedes-Benz Adds LED Lighting and Premium Features

Mercedes-Benz and Mercedes-AMG have introduced the seventh generation of the Bobby-AMG children’s ride-on car, modelled after the AMG GT series sports car. This new version comes with significant design and ergonomic improvements to enhance the driving fun for young children. Available in two vibrant colours—Hyper Blue (with LED lighting) and Sun Yellow (without lighting)—the Bobby-AMG stands out with its realistic features and enhanced playability.

Key Design and Features:

Lighting Options: The Hyper Blue version includes LED lights for daytime running, tail lamps, and turn indicators, activated by a keypad in the cockpit. Both versions feature clear glass lenses for the headlamps and tail lamps, giving the toy a premium look.
Detailed Components: Unlike its predecessor, which used stickers for key design elements, this new model has a fully realised radiator grille, front splitter, and rear diffuser as individual parts, adding a touch of authenticity. Stickers for the AMG crest, Mercedes star, and satellite buttons are still included for added detailing.
Whisper Tyres: With Michelin-style design, these tyres ensure smooth, quiet rolling and good grip, making the ride comfortable for children. The rims are modeled after the AMG’s cross-spoke design in matte black.

Ergonomic Improvements:

The Bobby-AMG features a more comfortable and ergonomic design for children. The narrower, lower seat allows for a better sitting position, reducing strain on the legs, and is equipped with removable padding for added comfort. The updated seat also includes a knee recess, accommodating older children who can now enjoy the ride for a longer time. In the LED version, the battery compartment for the lighting is housed under the seat.

Over 20 Years of Bobby-Benz Success:

The Bobby-Benz line has been a beloved toy for children since its launch in 1996 with the SLK model. The Bobby-AMG series began in 2016, based on the AMG GT. This latest generation continues the legacy, offering a more refined and enjoyable experience for kids.

Designed for children 18 months and older, the new Bobby-AMG is a fun, detailed ride-on car that captures the essence of Mercedes-AMG design. The order numbers for the Bobby-AMG GT are B66962013 (Hyper Blue with LED lighting) and B66962012 (Sun Yellow without lighting).