UMW Toyota Motor Sdn Bhd (UMWT) reported a successful month in May 2024, achieving total monthly sales of 8,422 units for both Toyota and Lexus brands with the Toyota Vios and Corolla Cross being the two best-selling models. This brings the total year-to-date sales to 39,211 units.
Commitment to Community and Environmental Sustainability
UMWT remains dedicated to community engagement and environmental sustainability, as demonstrated by its various initiatives. The 23rd Toyota Eco Youth (TEY) program, launched in collaboration with the Ministry of Education, is a key example. This national-level program empowers students aged 13 to 17 from 16 schools across Malaysia. The initiative promotes Toyota’s 8 Steps Problem-Solving Method (PSM) to develop critical thinking and problem-solving skills. Since its inception in 2001, the TEY program has engaged over 300,000 students from 521 schools, fostering a legacy of environmental stewardship. TEY 2024/2025 offers cash prizes totalling up to RM80,000, incentivising innovative solutions and aligning with UMWT’s environmental action plan to achieve zero CO2 emissions by 2050.
In addition, UMWT announced the third edition of the Toyota Start Your Impossible Outrun 2024, a charity run aimed at raising cancer awareness. This event, set to take place at Dataran Merdeka, supports the National Cancer Society of Malaysia (NCSM) through funds raised. Reflecting Toyota’s global Start Your Impossible campaign, the event includes various race categories with a total prize pool of RM50,000 and a Fun Run for all ages. This initiative underscores UMWT’s dedication to social responsibility and community unity, inspiring participants to push their physical limits for a noble cause.
Celebrating Sporting Excellence on the Toyota Tour
In sports, Paul San secured his first win on the Toyota Tour at Templer Park Country Club on May 16, 2024, with a final round of four-under 68 for a three-day total of 208. Amateur Ng Jing Xuen won the Ladies Championship, defeating Aretha Pan by three strokes. The Toyota Tour, organised by Professional Golf Malaysia and MST Golf, will continue with the Fortuna Cup in Sibu GCC (June 25-27) and the Hilux Cup at Sabah GCC (July 16-18).
Innovative Promotions and Customer Benefits
As part of their commitment to enhancing the buying experience, UMWT introduced the “Peace of Mind” promo for June 2024. This promotion offers customers up to 100% financing for selected models, along with substantial promotional savings, including up to RM7,500 for the New Yaris. Monthly purchase installments start from only RM688 for the all-new Vios. The Toyota Service Savers program further offers convenient monthly installments starting from as low as RM31.
UMWT continues to innovate and set new benchmarks in the automotive industry, consistently striving to deliver excellence and forward-thinking solutions.
