Honda has unveiled the Ye Series, a new line of electric vehicles (EVs) targeted for the Chinese market. The debut includes the world premiere of two models, the Ye P7 and Ye S7, along with the concept model for the Ye GT Concept.
The Ye Series is part of Honda’s broader strategy to expand its electric vehicle lineup in China, with plans to introduce a total of six models by 2027. These new models aim to offer customers a compelling driving experience while aligning with the increasing demand for electrified transportation in the region.
Named after the Chinese character “烨,” meaning “shine brilliantly,” the Ye Series reflects Honda’s commitment to enabling drivers to express their passion for driving and individuality. The series will feature the new “H mark” emblem designed specifically for Honda’s next-generation EVs.
The Ye Series models are built on a dedicated EV platform developed in China, integrating Honda’s expertise in electrification technologies and human-centric design principles. They aim to deliver enhanced driving performance, comfort, and intelligence, including the integration of AI-powered assistants.
The Ye P7 and Ye S7, the first models in the series, offer variations with rear-wheel drive and four-wheel drive, respectively. Both variations prioritise driving enjoyment while providing spacious and intelligent interiors.
Additionally, the Ye GT Concept represents Honda’s vision for a grand tourer EV, featuring a dynamic design and immersive driving experience. It includes innovative features such as a far-focus display for the front passenger, creating a theater-like environment within the vehicle.
Honda’s EV strategy in China aligns with its global goal of achieving carbon neutrality by 2050. By introducing a total of 10 Honda-brand EV models in China by 2027 and aiming for EVs to represent 100% of its automobile sales in China by 2035, Honda is taking significant steps toward a sustainable future.
