BFGoodrich Advantage Touring for sedans, pick-ups, MPVs, and SUVs

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BFGoodrich Advantage Touring for sedans, pick-ups, MPVs, and SUVs

These days, the line between road-going vehicles and off-road vehicles is a bit blurred. Modern SUVs and crossovers can cruise on highways comfortably at high speeds and also go off the highway onto rough terrain. Actually, if the trail is not muddy or too rocky, almost any type of vehicle can be used as long as there is enough ground clearance and the driver is careful.

This being the case, tyres too should have broader applications and the new BFGoodrich Advantage Touring offers such capability. According to Michelin Malaysia, which distributes BFGoodrich tyres as well, the Advantage Touring is positioned as one simple tyre line to cover sedan, pick-up, MPV, and SUV fitments.

Essentially on ‘on-road’ tyre, it is designed to be used on any road drivers may want to take. “The BFGoodrich Advantage Touring targets active-lifestyle drivers who want the best value for their money and demand confident control for urban adventure. This newly launched tyre stands out with its extensive size offerings, as well as improved performance and aesthetics,” said Oliver Biggart, Managing Director of Michelin Malaysia.

Various features address the expectations of drivers of different types of vehicles in different conditions. For example, the asymmetric, non-directional tread pattern with computer-optimized footprint reduces interior cabin noise so there’s a quieter journey on the highway. The dynamic and simplified tread design also looks good for those who want something sporty and stylish to complement their vehicle’s looks.

Of course, performance is also important and with its 150 years of experience in making tyres, BFGoodrich knows a lot about engineering the Advantage Touring to give good handling and braking in all conditions. The asymmetric tread design has rigid tread blocks and a shoulder that enhance handling responsiveness and control. The tread blocks are large and have deep grooves that are claimed to deliver superior braking performance in both wet and dry road conditions.

An interlocking band technology reduces friction and heat, which helps in reducing fuel consumption. Tyre life can also be improved with the optimized contact patch specifically designed for markets with severe heat conditions.

The Advantage Touring is available in sizes to cover more than 85% of the market in the 13-inch to 20-inch range, with a total of 67 dimensions. Depending on the tyre size, the speed ratings are H, T or V. Priced from RM200 to RM900, each new tyre purchased from an authorised dealer comes with a 6-year manufacturer’s warranty as well.