ACO Tech, the joint-venture company between Proton Edar, Altel Communications and ECARX Hubei Technology, is the company that is involved in the GKUI software in the latest Proton models. Moving forward, the company has now rolled out its next-gen technology – ATLAS (ACO Tech Local Automotive Services) – an in-vehicle infotainment operating system which has been developed with a RM30 million investment.
Wholly led and developed by a Malaysian team, ATLAS is supported by a complementary mobile application named ATLAS Auto with features that prioritise mobility, convenience, and control. Specifically designed with personal experience in mind, ATLAS offers entertainment with a myriad of content. It is integrated with JOOX, a dedicated music and entertainment platform as well as entertainment provider SYOK. Adding to audio experience are the latest hits from all Astro Radio brands and podcasts that cover a wide range of topics in multiple languages.
Malaysian-oriented voice-recognition
Built with an AI-powered speech solution that has the enhanced capabilities to recognize Malaysian English at varying tones and speed, ATLAS is able to respond positively to various commands. This is not always the case with voice command systems that may not take into account how Malaysian speak.
Drivers can therefore stay focussed while driving and still manage the navigation, entertainment, communication, and other vehicle functions. There is an intelligent notification feature to alert the driver if there is extremely bad weather that could affect safety, or when a tyre puncture is detected (subject to other systems also being present). The ATLAS voice assistant can also be customised based on the owner’s preference.
Native navigation system
The ATLAS Digital Map is a native navigation system developed by ACO Tech that provides real-time traffic information and has safety-related features. The advanced system is not only able to determine potential traffic patterns to assist drivers to plan their journey, but also able to show weather forecasts and conditions at each point of the route and destination.
Offline map data allows continued route guidance even if the GPS signal is weak or cannot be received, or the vehicle is in an area without internet access. For convenience, the drivers can send the vehicle’s location or selected Points of Interest (POI) directly from a smartphone to the vehicle.
You may laugh but there are some people who just do not look at their fuel gauge and are surprised when fuel has run out. ATLAS monitors the fuel level and will provide a prompt to refuel when it detects that there is low fuel remaining. If required, it can also provide guidance to the nearest petrol station (subject to other systems being present).
Easier payment from the car
ATLAS will feature ATLAS Pay, an integrated automotive payment system powered by fintech partner Fass Payment Solutions (Fasspay). ATLAS Pay is the first in-car payment in Malaysia and offers the convenience of not having to get out to make payment. It is available in the ATLAS Auto app and will subsequently be integrated with the vehicle’s infotainment system by the first half of 2022. ACO Tech says that, in the near future, ATLAS Pay will be the payment core that introduces its ‘mobility-as-a-service’ vehicle app ecosystem.
The mobile app
ATLAS Auto, a mobile app, will serve as a universal interface to the vehicle. Value-added features such as ATLAS Mall, ATLAS Discover, and ATLAS Vehicle can generate possibilities from brand partners and communities. Available for Android and iOS, it will be available for download from the respect app stores (as well as the Huawei app gallery) from the fourth quarter of 2021.
“ATLAS is intelligent, proactive, and humanised. The eco-system is not only integral in transforming people’s relationship with their car, in-vehicle or remotely; we believe that it underpins the future of automotive user experience and paves the way for autonomous vehicle in Malaysia,” said Li Pu, CEO of ACO Tech.
