OBITUARY
We are very sad to learn that Osamu Masuko, special adviser and former Chairman of the Board of Mitsubishi Motors Corporation (MMC), passed away on August 27 at the age of 71 due to heart failure. The news was only issued in an official statement by the company today, although Mr. Masuko’s funeral took place earlier.
Originally from Mitsubishi Corporation, the trading company, Mr. Masuko was appointed as the President of MMC in January 2005. He developed and implemented the Mitsubishi Motors Revitalization Plan and was largely credited with revitalizing the company when its image was seriously damaged due to what was regarded as a cover-up of defects for a long period.
He led the development of advanced environment-friendly vehicles including the world’s first mass-produced electric vehicle, the i-MiEV, as well as the world’s first 4WD SUV plug-in hybrid EV, the Outlander PHEV.
In the ASEAN region, he promoted in local production and expanded sales, particularly in Thailand which is the production hub for the Triton. In addition, in 2016, he built solid relationships with the Alliance companies (Renault and Nissan) and the Mitsubishi Group, establishing close cooperation and sharing resources.
Our condolences to his family and may he rest in peace.
