‘The Real Race’ is Lamborghini’s first official entry into eSports, delivering a new sim racing championship blending the real and virtual worlds of racing. In partnership with Assetto Corsa Competizione by Kunos Simulazioni, its inaugural virtual one-make series started at the end of May and will have 5 qualifier weekends till August 2, 2020. After that, a live final will be run at Lamborghini’s headquarters in Sant’Agata Bolognese, Italy on September 18, 2020.
Assetto Corsa Competizione was developed alongside car manufacturers and provides a dynamic platform for Lamborghini’s latest racing series. The game is also used by official Lamborghini Squadra Corse test and race drivers in their real-world preparations.
The immersive eSports competition will have the Lamborghini Huracan GT3 EVO for participants. Its exclusive race livery is the work of Centro Stile, Lamborghini’s in-house design department. Participants can customize the looks in 12 different versions, with each car displaying the trademark logos of long-standing Lamborghini Squadra Corse’s partners – Pertamina, Pirelli and Roger Dubuis.
The top three players from the tournament’s live finals will enjoy a 3-day experience in Italy. They will have a chance to train alongside Lamborghini Squadra Corse drivers and to drive a real Lamborghini race car at a racetrack.
“Sim racing is one of the fastest growing sectors in eSports, with eSports increasingly important to younger generations. I also follow it closely! This is an opportunity for us to combine the excitement of virtual racing with the appeal of Lamborghini cars and our motorsports program,” said Stefano Domenicali, Chairman & CEO of Automobili Lamborghini.
“ESports creates an environment where race heroes and top drivers can be challenged by anyone. This encourages wider engagement with real-life racing, reflected by Lamborghini’s investment in this new sports platform,” he added.
David Coulthard, the former Formula 1 racing driver who will be the studio-based commentator for the live event, had this to say: “I’ve paid close attention to the rise of eSports. Seeing the realism of racing games and how drivers are using racing simulators to practice, or professional eSports players going from simulation to the real thing, is just incredible.”
“The Real Race is designed to portray realism and professionalism. Skills in sim racing are so transferable, which is why Lamborghini wants to give players an opportunity to test drive the real thing as part of the prize. There’s nothing quite like getting behind the wheel of a Lamborghini,” Coulthard said.
Assetto Corsa Competizione is the new official GT World Challenge videogame. It offers an authentic atmosphere of the FIA GT3 homologated championship, competing against official drivers, teams, cars and circuits, all reproduced in-game with the claim of the highest level of accuracy ever achieved. Sprint, Endurance and Spa 24 Hours races take full advantage of Unreal Engine 4 to ensure photorealistic weather conditions and graphics, night races, motion capture animations, reaching a new standard in terms of driving realism and immersion.
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