The ‘12-12’ fever starts peaking tonight and Volkswagen Passenger Cars Malaysia (VPCM) is joining in the celebration of the ‘double 12’ date that is the theme of a shopping carnival.
VPCM will participate with a first-of-its-kind Instagram-exclusive sale on Instagram for just one day (24 hours). 12 units of the Volkswagen Polo with the JOIN accessories package and 12 units of the Beetle with a free spoiler and VW Tint will be sold on Volkswagen Malaysia’s Instagram shop (@volkswagenmalaysia) at RM12,000 less than the regular retail prices.
To enjoy the exclusive deals, customers need to place a booking fee of RM500 for the Polo or RM1,000 for the Beetle on the payment platform using a credit card. Once processed, customers will receive a call from a Volkswagen representative for arrangements on their preferred dealership and to complete the registration and delivery of the vehicle.
All Volkswagen models come with 3-years of free scheduled maintenance, a 5-year manufacturer’s warranty and 5-years of complimentary roadside assistance.
“Volkswagen Malaysia were pioneers in this when we partnered with Lazada to sell the special edition Beetle and Polo during their 12.12 sale the past two years. Both editions sold out almost immediately, and this year, we continue our trailblazing streak as the very first automotive brand in the country to sell products on Instagram. We look forward to making history,” said Erik Winter, Managing Director of VPCM.
This is the first time an automotive brand is selling cars on its social media platform in Malaysia and Mr. Winter believes that purchasing a car online is now the new norm with the rise of e-commerce platforms.
For more details, follow Volkswagen Malaysia on Instagram at @volkswagenmalaysia or visit https://bit.ly/2RDlNzW . To know more about the Polo, Beetle and other models available in Malaysia, visit www.volkswagen.com.my.
