Honda Malaysia celebrated one heck of a milestone earlier today with 100,000 Honda Jazz units sold here in the country. The 100,000th was successfully delivered to its new owner, Mr Kelvin. The joyous occasion was celebrated at the Ban Lee Heng Motor Sdn. Bhd.
Known for its advanced Japanese technology, versatility, functionality and practicality as a compact hatchback car, the Honda Jazz has been making waves ever since it came into the market back in 2003 with the 2nd gen. Almost 18,000 units were sold at the time which was monumental for a CBU unit.
The first CKD models rolled out from the factory back in 2012 and ever since, sales just took off with over 80,000 units sold. The current 3rd Generation Jazz alone made waves in 2014 and achieved total sales of over 75,000 units as of May 2019 and now leads the compact hatchback in Non-National segment with a 62% market share as of May 2019.
According to M Toichi Ishimaya, Managing Director and CEO of Honda Malaysia, “We celebrated the 130,000th customer for Civic last month and with the Jazz today, we have recorded another important milestone. We want to thank all 100,000 Jazz customers for their unwavering support in making this milestone possible. The trust and belief in our brand have allowed us to serve all our customers better and made it possible for us to maintain our leadership position as No.1 in Non-National Segment and No.2 in overall Total Industry Volume (TIV) as of May 2019.”
“The Jazz has captured many hearts over the years. It is a compact car designed to be fun, versatile and practical; meeting the needs of customers from different lifestyles. The Jazz attracts a wide group of customers, which varies from young executives to college goers and young married couples,” Mr. Ishiyama added.
As for Mr Kelvin, he was very ecstatic to receive his brand-new Jazz. “I am very happy and surprised to be named the 100,000th Jazz customer. I decided to purchase the Jazz because I was looking for a compact car for my daily commute, but never thought that I will be the lucky 100,000th Jazz owner. During my search, Jazz was the model that impressed me and my wife with its spaciousness and drivability. I am hoping it will ease my journey especially when I am travelling long distances with my family.”
Being the 100,000th Malaysian to drive home the new Jazz, Mr. Kelvin was gifted with a complete “Protection Package” specially offered by Honda Malaysia. The ‘Protection Package’ comprises Ultra Body Coating, Ultra Window Coating, and Wheel Lock Nut plus a complimentary Mugen accessory package as a token of appreciation from Honda Malaysia. What a lucky dude.
To know more, head over to any Honda authorised dealers nationwide or visit www.honda.com.my.
