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Lucky Ford Customer Drives Away a Sporty Fiesta in SDAC’s 10th Anniversary Extravaganza

Sime Darby Auto Connexion (SDAC), the sole distributor of Ford in Malaysia concluded its 10th Anniversary Extravaganza on a high note as one lucky customer drove away a brand new Ford Fiesta 1.5L Sport. Logeshwaran Balasubramaniam (above, right) from Pahang, a loyal Ford owner expressing his joy at winning the Ford Fiesta said, “I’d like to thank Sime Darby Auto Connexion and Ford for this reward. My family and I never expected to win a prize, let alone a brand new Ford Fiesta 1.5L Sport. This has truly made our year extra special!”

“We are delighted to celebrate a decade of continued success. Our momentum would not have been possible without the support from our customers. Campaigns like the 10th Anniversary Extravaganza is one of the many ways we show our appreciation towards their on-going trust and loyalty,” said Syed Ahmad Muzri Syed Faiz, (above) Managing Director, Sime Darby Auto Connexion.

He continued by saying, “Our customers are our best brand ambassadors. We believe in making our customers’ experience more enjoyable, be it in the form of products, services, promotions and ensuring that every visit to our showroom is a delightful one.” The SDAC 10th Anniversary Extravaganza ran from 1 April 2018 to 30 June 2018, offering incredible deals on selected Ford models. During the campaign, customers who purchased any Ford Ranger model stood a chance to walk away with a Fiesta as the grand prize.

For more information on Ford, visit SDAC’s multilingual website (www.sdacford.com.my), which also features a chatbot now available in three languages – English, Bahasa Malaysia and Simplified Chinese – to provide a better customer engagement experience.

Chris Wee has been in the motoring journalism scene since the early 90's, cutting his teeth with publications such as Highway Malaysia, Asian Auto, Auto International, and later on as Editor of Asean Autocar and Malaysian EVO, for which he was its Managing Editor for 7-years, He's also been with NST Cars, Bikes & Trucks, and started his on-line motoring career with Autofreaks.com. Piston.my may be his last stop in a motoring journalism career that spans more than two decades.

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