BMW Group Malaysia Appoints Millennium Welt Kuantan As Newest BMW Motorrad Representative On East Coast

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BMW Group Malaysia Appoints Millennium Welt Kuantan As Newest BMW Motorrad Representative On East Coast

BMW Group Malaysia has appointed Millennium Welt as its newest representative for the BMW Motorrad brand in Kuantan and the East Coast Region of Peninsular Malaysia.

Harald Hoelzl, Managing Director and CEO of BMW Group Malaysia (below) said, “We see great potential for growth in the East Coast for premium motorcycles and Millennium Welt has been a valuable partner for us in delivering the promise for BMW premium experience to our customers in Kuantan. We are confident they are the choice dealership to help us further cement our position in the region, now extending the impeccable premium experience to motorcycle enthusiasts in the East Coast as well.”

Owen Riley, Head of BMW Motorrad Malaysia, meanwhile said, “With Millennium Welt Kuantan’s appointment, we look forward to welcoming more riders from the East Coast region to Make Life A Ride. The East Coast of Peninsular Malaysia with its great windy roads down the coast is perfect for motorcycle riding but more importantly, the area delivers over 50 motorcycles annually and has the potential to grow steadily year on year.”

Millennium Welt is no stranger to BMW Group Malaysia with a proven track record as a representative of the brands BMW, MINI and BMW Motorrad in Seremban as well as a representative of the BMW brand in Batu Pahat and Kuantan. At the BMW Group Malaysia’s 8^th Dealer Awards ceremony held earlier this year, Millennium Welt took home 13 awards, including the BMW Excellence Club Award.

Bryan Wong, Managing Director of Millennium Welt Group of Companies said, “As the official dealership for the BMW brand in Kuantan since 2016, we have built solid credibility with our customers in Pahang and its surrounding areas. Riding on this momentum, we believe the addition of BMW Motorrad to our portfolio of premium vehicles will translate into a higher number of deliveries in the area.”

Millennium Welt Kuantan now offers a wider range of products and services consisting of BMW and BMW Motorrad models, as well as MINI Service.

By consolidating the sales and service of BMW automobiles and BMW Motorrad under one roof, Millennium Welt Kuantan will be able to communicate a more focused brand identity to the market. This also enables BMW to serve its customers more efficiently through a more streamlined channel.

Millennium Welt Kuantan operates from the 28,000 sq ft showroom facility, capable of displaying up to five BMW vehicles and eight BMW Motorrad motorcycles. The showroom is located at 32, Jalan Teluk Sisek, 25000 Kuantan, Pahang.

Editor Info

Chris Wee

Chris Wee has been in the motoring journalism scene since the early 90's, cutting his teeth with publications such as Highway Malaysia, Asian Auto, Auto International, and later on as Editor of Asean Autocar and Malaysian EVO, for which he was its Managing Editor for 7-years, He's also been with NST Cars, Bikes & Trucks, and started his on-line motoring career with Autofreaks.com. Piston.my may be his last stop in a motoring journalism career that spans more than two decades.